What is a Thought Leader?

~by Jennifer Scott~ You may have already heard the term ‘thought leader’ floating around, and not thought much of it. After all, it’s just more office jargon, right? In fact, that isn’t the case at all. A thought leader is someone or something that can become incredibly valuable to your industry. Here’s everything you need to know about them, and how they can help you and your business. What Is A Thought Leader? In the simplest terms, a thought leader is an individual or business that’s recognised as an authority within their industry. They’re the people that others look to

How to Better Organize Your Business Meetings and Interviews

A typical business owner’s schedule is full of meetings and interviews. There are meetings with suppliers, coworkers, clients, safety inspectors, employees, and so many more. Some are conducted in person, while others take place online. As you go through a normal week, you know how important your daily planner and online calendar are but knowing about several strategies to better organize all these important events can help make your professional life a lot easier.   Prepare for the Interview Beforehand Prepare for your interviews if you want to stay on track and have them go smoothly. First, decide if an

How to Maximize Your Chances of Reaching Upper Management

~by Anica Oaks~ . Job promotion is seldom an easy and never an automatic process. Even years of hard work at the same company doesn’t guarantee advancement. Past research has revealed that while external hires made 18% more than internal promotions, they were 61% more likely to be fired. But there are some paths for maximizing your chances of reaching upper management. Specific Objectives Set your sites on positions that reflect your own professional experience and strengths: Front line supervisors used to managing smaller teams may seek to constantly increase responsibility and assume gradually larger roles. Functional managers such as

The Reality of Sales: How to Get Clients

~by Haley Lynn Gray~ . Too many people think that if they ask a person or two, or maybe post a few times on social media, that they’re going to get clients. Just like that. When that doesn’t work, they get discouraged, and will often quit because it’s not as easy as they thought.   The reality of sales is that it’s a numbers game, and it takes some persistence. You have to build real relationships with people to get those larger dollar item sales. Then you have to convince them of the value of what you do. If someone

Entrepreneur Interview – Christina Washington

Christina Washington is an author, educator, Founder of Innovative Learning Solutions, and Founder and Executive Director of Young Scholars, the youth academic division of ILS. She is also a contributing author of 2 engineering lab manuals and author of Ms Pearl Makes a Discovery, a children’s book that encourages youth to get excited about science. Christina has received numerous awards for her efforts and continues to be a trailblazer in her industry.             Entrepreneur Interview Q & A —– 1. What is your business/Business Name? What does your business do? Innovative Learning Solutions is a professional

6 Tips for Improved Business Efficiency and Reduced Stress

~by Kara Masterson~ . Removing business inefficiencies translates into profits over the long term. Greasing the cogs of business operations, however, is easier said than done. Due to the nature of business operations being interconnected, it’s fairly difficult to modify some phases of the operation without negatively affecting others. Here are 6 tips for improving business efficiency without much stress. 1. Sell More, Expend Less This is the basic principle of efficiency – to achieve or acquire more with less. If you want to generate more revenues, increase customer base, and grow your market all while minimizing expenses, targeting the

How to Manage Twitter and Work it for Your Business

~by Haley Lynn Gray~ . Twitter is one of those social media platforms that a lot of people think is either passé, or that they just don’t get or understand. I’ve heard it said that Twitter is dead too many times to count.  Yet, I’ve found that Twitter is one of the biggest powerhouses for helping me grow my business. Once I finally started to get the hang of it, I realized just how much money I was leaving on the table by not using Twitter. And I was shocked at how easy it can be to manage it. Here

Advice for New Entrepreneurs from Entrepreneurs Who’ve Been There

~by Haley Lynn Gray~ . I am so blessed to be part of a community of entrepreneurs and experts in their field. They all have so much to offer, and I wanted to share their tidbits of wisdom with other entrepreneurs — especially for those who are just starting out. So I posted this question in my Facebook group, Women’s Entrepreneur Network: What is one piece of advice you would give to new entrepreneurs? We received so many awesome responses; here are just a few: . Petra Monaco: Create a vision of what you want to create and be clear

Brand Protection Fundamentals: Trademarks

Brand Protection Fundamentals Branding is an essential part of starting and running a business for all businesses. Often times, entrepreneurs are eager to create the logo and color palette that will represent their brand as well as choose a brand name. It’s exciting to create the visuals of the brand, so I understand the rush. However, before we get ahead of ourselves and solely focus on what the brand will look like, it’s important to first consider the legal aspects of the brand, i.e., Trademark Law. Failure to do so can cost the entire brand and all of the marketing

5 Energy Saving Tips to Reduce Business Energy Costs

Business expenses are no joke. There are many things you will need to handle before you can count your profits; from investing in new equipment and paying your monthly bills to issuing paychecks and covering your legal costs. Furthermore, if your goal is to run a successful and long-lasting company, you should try to reduce these costs as much as you can. Of course, some expenses like taxes and legal fees are impossible to avoid, and reducing your employees’ salaries is never a good way to cut down business costs. So, out of all these things, reducing your business’s energy