~by Brooke Chaplan~
While the world of business is usually one that focuses on work above all else, it’s important to take time out during the year to celebrate. Your teams have worked hard and your investors have kept the faith even during hard times – so it’s up to you as the person in charge to reward them. If you want to create great corporate events, you’ll want to take the three tips below into consideration.
Make the Space Special
One of the best ways to make an event special is to use a special space. If you have a large company, for example, it may be possible to have your event at a large event like a sports stadium. It may sound strange, but venues like Metlife Stadium have plenty of time and space available in both the on and off seasons for corporate events and parties. If you look around, you may be surprised by what types of venues are available for rent. The better the space, the better the overall event will be, so try to book the best spot in your area. It’s amazing what a good venue can do for your event.
When you go into the planning of a corporate event, make use of your budget well, but don’t cut corners. Your employees and other guests will certainly appreciate the fact that you don’t have an infinite amount of money to spend on the event, but they will also notice when you have been cheap. As such, it’s better to do less if it’s high quality than to do more with obviously cut corners. Put on the best event you can with what you have instead of trying to fake your way through the night.
Put Fun First
Perhaps more than anything else, try to make sure that your corporate event is fun for everyone. While it’s certainly a good idea to push your brand and to make the relevant remarks to your team, don’t use your event as a chance to conduct business in an overt way. If you must have a speaker, make sure that he or she is both effective and entertaining. A memorable corporate event will be an event that puts the corporate side of things second and the human side of things first. Make sure your guests have fun and their memories of the event will be hard to forget.
Taken together, these three tips will help you to create a corporate event that is both fun and memorable. When you celebrate, make sure to do it well. This kind of event will engender good feelings throughout the rest of the year, so make the most of it.
Brooke Chaplan is a freelance writer and blogger. She lives and works out of her home in Los Lunas, New Mexico. She loves the outdoors and spends most her time hiking, biking and gardening. Contact Brooke via Twitter @BrookeChaplan.