Business Software and Technology

Don’t Forget to Take These Security Measures Before Going Online

The Need for Cybersecurity Introduction The world is evolving rapidly courtesy of developments in technology. It is now easier to communicate and transact world by the click of a button. The overall result is increased convenience and reduced cost of doing business since little or no travelling is required. However, these advancements have come with a fair share of challenges. Cybercrimes are increasing. Hacking has become a real threat. A good example is when Equifax was hacked, and the personal data belonging to more than 100 million people was lost. These unfortunate happenings risk the integrity of data and online

3 Simple Ways for Business Owners to Save Precious Time

~by Annabelle Smyth~ . Running a business ain’t easy. In today’s business environment there are more distractions than ever and there is so much information available, that it’s easy to get caught up in tasks that are a waste of time. Additionally, as small businesses continue to grow, more and more falls onto your plate, and it can be overwhelming. So, business owners, let’s make it simple. Here are three very simple ways to streamline your workload and free up more of your time to actually make great business decisions. Use a Managed Web-Hosting Service You already have a great

7 Ways Email Marketing Can Improve Your Business

~by Ashley Andrews~ . You’ve probably heard that email marketing can improve your business. However, while you may know the basics about email marketing, like how to use an opt-in box and use an auto-responder to send out a newsletter, you may not know how it can improve your business. For email marketing to be an effective way to improve your business, you first need to have three things in place:   1. At least one attractive offer on your website. This could be your own product or an affiliate product. 2. An opt-in page to capture visitors names and

How to Improve Business Productivity With Better Organization

~by Kara Masterson~ . In today’s workplace, it is essential to always be productive. Nowadays we live in a fast-paced world and everyone wants everything now. That means that there will be high expectations of immediate response within your business from your clients. That is just one reason why you need to make sure that you and your employees are always as productive as possible. With an array of distractions facing workers, productivity often falls by the wayside. So organizations are continuously looking for ways to improve productivity and eliminate distractions. One of the best ways to do this is

How to Streamline Your Business’ Slowest Processes

~by Eileen O’Shanassy~ . There are some parts of doing business that simply move too slowly. As an entrepreneur or a bigger enterprise, knowing how to streamline and digitize processes keeps you in the clear. In this day and age, it’s more sensible to use technology than to do things manually, whether you are handling payroll or looking for new employees. Here are several ways to streamline business and speed up the slowest parts of doing business today. Digitize Data Most business people nowadays are trading in their filing cabinets for computer files. Computers make it simple to store and access

Smart Tools for Effective Time Management

~by Dave Jones~ . If you don’t follow a timetable, you might begin your day by taking a seat at your work area pondering what you will do today. Chances are good that you won’t be beneficial, and likely will not achieve anything critical. Suppose you begin with checking email and then get diverted by the world outside of your inbox. At that point, you go on Facebook to get in your long range informal communication for the day and end up there for 60 minutes. At that point, do you remember something critical that should be accomplished for a

Step Up Your Sales with These 5 Timesaving Tools

~by Emma Sturgis~ . Sales is a numbers game. The more customers you are able to reach, the more sales you will ultimately make. While there are limits to how quickly you can execute a sale, there are tools that can help make your sales process more efficient and effective. 1. Signals/Yesware In the world of sales, timing is everything. You want to execute a sales pitch when the product is still fresh in your client’s mind. One way to accomplish this is to have a software program that informs you the moment that someone opens an email you sent.

How to Improve Home-Based Business Sales in Three Easy Steps

Generating sales with a home-based business is not a task easily completed overnight. Growing the number of customers and followers you have with your business is essential before you begin attempting to increase the amount of revenue you need. Knowing how to boost home-based business sales is ideal whether you are running a business for the first time, or if you are simply looking for new methods to drastically increase your income.   Research Your Top Competition Before it is possible to be at the top of your industry, it is essential to learn more about your top competition to

7 Smart iPhone Apps to Make Life Easier for Mompreneurs

When you have a lot to do, you need to be able to do things as quickly and efficiently as possible. The right tools serve as shortcuts that will help you maximize your productivity. Since we all rely on our phones to do just about everything, it doesn’t hurt to rely on a few smart iPhone apps designed to help you get work done.   If you don’t already have an iPhone but you’d like to get one for the business apps, it’s easy enough to purchase a secondhand iPhone and unlock it yourself. 1. Square Square makes fast transactions

Never Neglect These 8 Top Elements of an Effective E-Commerce Website

When your company is offering products and services on your website, then it is very likely that you have entered into the lucrative, challenging world of e-commerce. You might think that all your efforts and time are worth it because your business is getting enough sales. However, experts say that even with just a simple improvement, you can actually double or triple your monthly sales. Your e-commerce website is the outlet that customers use to purchase your products and services. But when it is not properly set up, it becomes useless – potential customers won’t be attracted to visit your