Category Archive: Hiring Help

Why You Should Hire a Multi-Generational Workforce

~by Cari Samalik~

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The possibility of having a multi-generational workforce isn’t new. The era of industrialization introduced many entrepreneurs and businesses to the same dilemma. However, since times have changed because of the advent of the internet, it seems that the gap between generations of workers has widened, and problems of communications and stereotypes have gotten worse.

The internet is a big catalyst and game changer when it comes to how companies run their businesses and excel in their respective industries. Since the Millennials were the first to experience the rise of the internet, a lot of employers choose them over older or younger applicants because of their compatibility with office functions that require internet literacy as well as experience.

Although this is a good choice, judging by the age and experiences that millennials can contribute to the company, there are always good reasons why you should hire Baby Boomers and people from Generation X and Generation Z.

multi-generational workforce

If you want to know how each generation works and how they can complement each other, let’s get to know them better.

Baby Boomers And Their Desk Addiction

Baby Boomers were born between 1946 and 1964. Their ages are between 53 and 71, and thousands from their generation are retiring every day.

Advantages:

  • This is the generation of dedicated workers. They like working in offices, and they base their productivity (and promotion) on how long they stayed with the company.
  • They are loyal. 
  • They maintain an excellent attendance record and are less likely to call in sick. They would be great office secretaries, who finish a task down to the very last bullet.
  • They are obsessed with perfection.
  • They are parents who know how things are done right in the home and you can expect that attitude to be visible in the office.
  • This is a generation that strives to settle down, and they are at the stage where they look for stability. They don’t have high demands, but would expect to receive all of their entitled benefits.
  • They are on the lookout for the best opportunities to build their families and have better homes. Mortgage lending is something that they are very concerned about right now, and they would rather have bigger lawns than live in high rise buildings.
  • They are mostly overworked, but that doesn’t matter. Because they have few short years left until they retire, they don’t take risks or resign, unless of course if they have plans to retire early.
  • This generation knows how to value time, waiting and careful processing.
  • They appreciate their work and would dedicate their lives to it.
  • They are decisive and sure of their undertakings.

Disadvantages:

  • They don’t work as fast as younger workers, but they finish their task polished and can have better work quality than most younger employees.
  • They like to communicate via phone calls, personal emails and through printed paper. Trying to cope up with social media and other messaging apps.
  • Will probably have a know-it-all attitude and be hard to teach because they think their experiences are their teacher. Having a millennial leader is going to crush their spirit, but they can manage as long as they’re treated with respect and as counsels.
  • They often feel they need to contribute something like a legacy, so they want their ideas to float above everyone else’s.
  • They value stability, so they might not be able to adjust to changing roles and responsibilities right away.

Famous people from their generation:

Steve Jobs — The legendary founder and former CEO of Apple and NeXT.

The workforce of this generation will do anything to keep the company afloat and will not stop at mediocrity. When you want a loyal workforce, they are what you need.

Gen X and Their Skeptical Nature

Gen X workers were born between 1965 and 1979. Their ages are around 38 to 52 years old, and they are known to be the skeptics. They are naturally skeptical about authority and the people leading them.

Advantages:

  • They gain trust by being independent most of the time — their greatest asset so far.
  • They can work with minimal supervision.
  • Generation X workforce knows they have to work their way to the top and have to fight with two different generations just to be promoted.
  • They take pride in their work.
  • They have an innovative spirit and are hard and smart workers at the same time.
  • This generation encourages diversity, and they make up most of the small and medium enterprise owners since there were job shortages in the U.S. at the time they graduated.
  • All they want is appreciation and recognition for their job well done.

Disadvantages:

  • They don’t like micro-management — something Baby Boomers are known to do (and they disdain them).
  • They don’t spend long hours at work. For them, 8 hours in the office is more than they can take. They like to leave work right away to have more time to themselves or to spend with family. They value productivity over working hours and would rather head home than listen to boring board meetings.
  • A skeptic by default. They are naturally skeptical about their leader’s capability — but if you prove yourself worthy, they will be loyal.
  • They are not loyal to employers because they will never sacrifice work-life balance.
  • Although their skeptical nature makes them leave jobs and be disloyal to their employers, they know one sure thing — their diplomas and degrees don’t guarantee them a job right away.
  • They have a competitive spirit because they want to be promoted over the millennial.
  • They challenge younger leaders and those who have a controlling nature.

In fact, it is this generation that opened the doors for a better and connected world — the internet. They were the catalysts of the interconnected world that we live in today and it is their greatest achievement.

Famous people from their generation:

Larry Page and Sergey Brin —  Founders of Google, the largest search engine in the world.

Although the people who invented the internet didn’t come from their generation (but from that of the Silent Generation), it was they who worked in the IT world to develop the web that we have today. The millennials were roughly around five years old when the internet was first invented and their teenage years were made happier by their Gen X parents who changed how things were run.

Generation Y And The Rise Of Millennial Fame

The Millennials were born between 1980 and 1995. They are about 22 to 37 years old, and will be replacing the Baby Boomers, who are expected to retire in less than a decade.

What makes a millennial interesting?

multi-generational workforceAdvantages:

  • They value work-life balance above everything else.
  • They are passion-oriented people. They are also entrepreneurial, and most got themselves a social media account or blog where they share a part of themselves.
  • They are young and willing to take risks. (Great for startups with an innovative idea)
  • They are also perfectionists.
  • Results-oriented.
  • They work hard and play hard, and they love diversity.
  • Mostly open-minded individuals who wouldn’t criticize gender orientation, race, color, or life perspective.
  • They always aim to be independent and love to work from wherever they are comfortable. (Results-only work environment)
  • A millennial who works for you because of passion is guaranteed to stay in the job.
  • Millennials have an innovative and creative spirit, so don’t put them in a shell where they can’t move, think and be creative.

Disadvantages:

  • They don’t stay at a job for long if they think that work-life balance is lacking.
  • They are notorious job hoppers because they know there are plenty of opportunities more worthy of their time and talent.
  • They are the extremes of employees. Experimental, yet optimistic.
  • Since they are also perfectionists, they become indecisive and they put too much pressure on themselves.
  • They are exposed to part-time jobs and would probably juggle 3-4 part time jobs while being a full-time employee at one company.
  • They have a high-class standard of living and want only the best for themselves.
  • They won’t hesitate to leave work if they get discouraged.
  • They only leave their jobs if they get (easily) discouraged by leadership issues.

Famous people from their generation:

Mark Zuckerberg — Co-founder and CEO of Facebook, the largest social-networking site.

Generation Z

The Generation Z workers were born in 1995 up to the present. They are about 22 to 37 years old and will be the largest part of the population in a decade’s time. A part of this generation already joined the workforce, but they are expected to lead the workforce by 2020.

Advantages:

  • They can adapt to the work environment faster.
  • Great multitaskers.
  • Always updated.
  • Versatile and can learn tools easily and faster than anyone else.
  • Will bite any opportunity to learn. They believe actual work experience teaches better than sitting in a classroom.
  • Enthusiastic and adventurous.
  • Can work anywhere. 
  • Work with devices only. Hate papers and will probably transport messages electronically.
  • They don’t like ad-click baits, so they’re going to teach you advertising better than their predecessors.
  • They adapt well with social media and couldn’t live without it. Great word-of-mouth bearers and “likes” are their definition of sales.
  • They are great influencers and networkers.

Disadvantages:

  • They will probably have a shorter attention span.
  • They can be less focused because there’s just too much distraction that can affect a Gen Z baby — like viral social media videos.
  • Will probably be less academically educated than anyone else when they join the workforce because they don’t believe so much in school education. They think they can learn everything online. Don’t mistake them for being stupid; they search everything on the web and probably know better than you.
  • Will have higher expectations.
  • They don’t trust easily. They can also have pseudo-personalities online and personally.
  • They will probably show the good side of themselves in adverse situations and then vent online.

We don’t know much about how Generation Z will be in the workforce, but their generation will surely be a game changer. Expect them to be naturally active in social media and instant messaging.

Famous people from their generation:

Patrick Finnegan — Marketing consultant; one of the most influential networkers of his generation helping big business firms and celebrities grow their social media reach.

Takeaway:

Having a multi-generational workforce is great because they can complement each other’s weaknesses. When you have great people leaving the company, you should have in line a leader that knows how to handle employees from different generations. It is best to be open, less traditional and open-minded about what your employees can do.

In the age of the internet, no one can set limits to what one can reach. You may not see their potential yet, but when they see they’re planted in solid ground, they’ll surely find ways to own their space and grow.


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Charlene Lindsay for Cari SamalikMeet the Author: Cari Samalik

Cari is a Michigan based entrepreneur and Mom and the CEO & co-founder of Livnfresh – a state related T-shirt brand. Previously, she worked in healthcare and the food and beverage industries before marrying into a screen printing business.


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5 Effective Ways to Prevent Sales Team Burnout

~by Rachael Murphey~

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Salespeople, like all employees, feel the stresses of home and work life. Some burnouts occur suddenly, while others can be predicted from a mile away – either way, make sure you prevent your employees from losing productivity. Consider these 5 effective ways to prevent burnouts from the sales team.

1. Create To-Do Lists 

Sales Team BurnoutA to-do list gives you a basic reminder of day-to-day tasks, so having one is better than having none. Ideally, make the list as detailed as possible. List each task in order of importance and assign a different person to each one. Do not leave old lists hanging around, and complete a new one every day.

2. Offer Rewards

Promise to reward salespeople to keep up their morale. After years of hard work, employees lose the energy and loyalty that they had when they started. Salespeople must remain confident, motivated and interested in working on your sales team.

3. Find a Consultant 

Find a call center consultant who understands the specific needs of your call center and the customers. Call center consulting is not the same as marketing or business management. Consultants teach employees how to increase sales rates and track results at the phone center. Their additional skills include employee recruitment, job training and operational assessments.

4. Improve Sales Training

Sales Team BurnoutEvery member of your sales team needs regular training sessions. In general, training is needed to increase profits and find more customers. However, salespeople should not be left to watch outdated training videos and attend pointless seminars. Update your training to include the latest sales trends and techniques found in the sales industry. 

5. Improve Phone Sales Techniques

Phone sales techniques vary widely from cold calling to simply smiling while talking. The most effective way to know which one works is to perform trial and error. First, know who your customers are as individuals. If your callers have fully loaded schedules, they are usually impatient and do not have time for long conversations. You will have to summarize all of your main points in a few minutes. Know each customer personally and the topics that are ideal to discuss.

At some point, every sales team works so hard that its members suffer from burnout. Your customers cannot wait for your employees to regain their composure and feel motivated to work again. Take a few steps forward to maintain the full attention and efficiency of your sales force.


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Meet the Author: Rachael Murphey

Rachael Murphey is a writer and entrepreneur. She has written for HostReview.com, Kraft Law, Success at Eagle, and DreamsTime. She currently lives in Denver, CO with her dog Charlie.


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What All Entrepreneurs Should Know About Employee Benefits

~by Eileen O’Shanassy~

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As business begins to expand, entrepreneurs will often realize that their eighteen hour days are not going to be enough. They will need to find employees with potential who are willing to dedicate to themselves to the company with the same drive. These employee will define the future of a company which is why employers should recognize the need for employee benefits. Employee benefits can be a little complicated, but are also a great motivator and can keep you competitive in the market. So it is important to do a bit of research regarding some of the nuances and legal matters they are involved in.

Know What is Legally Required

There are some benefits that serve as a bonus or an additional compensation for working with a particular company. On the other hand, there are also benefits that employers are required by federal or state law to offer. These will include time off for military service and jury duty, workers’ compensation, withholding FICA taxes, and a few others. If the entrepreneur wants to motivate talent, they should consider adding other benefits, such as health and life insurance, paid vacations and retirement plans. These may not be a legal necessity, but might be thought a practical necessity. A talented employee is far more likely to accept a position that comes with these additional benefits.

employee benefits

Handle Paperwork with Care

Anybody who works in an office can testify that paperwork can be a little boring. A Human Resources representative might have to fill out the same form multiple times for different employees, which can be very redundant and tedious and result in a few minor errors. But these minor errors could result in a denial of coverage for the employee to whom it was promised and even expensive legal fees. Insurance paperwork will therefore need to be handled with care and attention to detail. If you do them yourself, be sure you double check and go online if needed.

Identify Desirable and Undesirable Benefits

It might seem like a good idea to offer every possible benefit to employees, but this can be very expensive and is unnecessary. If an employee is a single, eighteen-year-old girl who is in college, she probably does not need life insurance benefits. She would work for the company even if she did not have it. A company vehicle might seem like a nice perk, but it is not really necessary for most employers. The wise entrepreneur will do some research into the demographics of her potential employees and discern which benefits they value.

The Scope of the Benefits

employee benefitsEmployers will sometimes offer benefits at a group rate. This allows the employee to add their family, relatives and even some friends to their insurance plan. But the ability to add friends to one’s insurance policy is simply not a necessity, whether legal or practical. Employees do not expect it, and it is perfectly reasonable to forego that option. In addition to the group rate expense, it can cause a flurry of problems. The insurance company could challenge a large claim and cancel the policy. There are too many variables in group rate insurance policies.

Consult with a Reputable Financial Services Company

Insurance policies and retirement plans can have a lot of nuances. There is no universal plan that will be appropriate or adequate for every company. That is why many entrepreneurs will outsource to a financial services company. Of course, all financial service companies are not created equal. A little bit of research and consultation with their previous clients will be warranted. Places that specialize in retirement investments might be a better option for some and not others.

There is good news and bad news. The bad news is that employee benefits can be tricky. The good news is that a lot of other entrepreneurs have already made the mistakes and will share their wisdom to help new companies avoid them.


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Eileen O'ShanassyMeet the Author: Eileen O’Shanassy

Eileen O’Shanassy is a freelance writer and blogger based out of Flagstaff, AZ. She writes on a variety of topics and loves to research and write. She enjoys baking, biking and kayaking. Check her out on Twitter @eileenoshanassy.


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4 Ways Workplace Injuries Cost Your Business More Than Cash

~by Brooke Chaplan~

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When a worker is injured on the job, employers may be held responsible for a wide variety of costs. There are direct costs associated with workplace injuries, such as the payment of worker’s compensation, legal fees and medical care for the employee. Businesses also incur indirect costs, such as finding a temporary employee, lost productivity and decreased profit margins.

Consider these four ways in which workplace injuries cost businesses more than just cash.

1. Decreased Profit Margins

Many businesses operate on a tight profit. When an experienced and skilled employee becomes injured on the job, this decreases the company’s profit margin. There may be a time when that worker’s job is not performed or must be taken over by a less skilled worker. A less skilled worker may do the work inefficiently or even incorrectly. According to the Safety Management Group, a business that operates at a 10 percent profit margin may have to increase their revenue by $2,400,000 in order to make up for an injury that has a combined direct and indirect cost of $240,000. Boosting revenue by this amount may be a considerable obstacle for many businesses.

2. Lost Productivity

workplace injuries costThe loss of productivity of an injured employee also costs employers. As explained by the American Society of Safety Engineers, the median number of days off of work for an injured employee is nine. Up to 25 percent of workplace injuries result in at least 31 days off of work for the injured staffer. These missed days of work lead to a considerable amount of lost productivity. In some businesses, employees are not cross-trained. If the injured person is the only worker who can do a specific task, a business may have a great deal of hardship in maintaining a high enough productivity level. Even when other workers are cross-trained, they will still have their own tasks to perform. Overworked employees are at a higher risk of becoming injured themselves, which could snowball the effects of a singled injured worker.

3. Legal Costs

When an employee is injured on the job, employers may incur considerable legal costs. The business will need to hire a defense attorney in case the injured employee files a lawsuit. Even if a workplace injury case is settled out of court, which can take many months, the lawyer will still need to be paid for his or her services.

When an injury case does go to court, the employer could be faced with paying for their own legal defense as well as the legal costs incurred by the injured worker. These fees are in addition to any medical claims and pain and suffering awards by the court or the jury. Employers should also be aware of any local or regional laws by consulting with lawyers in their area. Finding local lawyers is as simple as performing a search such as “personal injury lawyers las vegas” or “accident attorney san diego”, and should be one of the first things a company does when an injury occurs.

workplace injuries cost4. Hiring and Training Temporary Staff

An injured worker who will need more than a few days off of work may need to be temporarily replaced by another person. Hiring and training a new employee takes both time and money. Human resources staffers and managers will have to create a job opening, post the position, wait for applicants, screen and background-check applicants, and set up interviews. Once a person is finally selected, he or she will have to be trained on how to do the job. Every job has a learning curve, and it will take time for the temporary staffer to learn how to do the work efficiently and correctly.

Workplace injuries are extremely costly to all types of employers. Even a moderate injury to one employee could result in losses of hundreds of thousands or even millions of dollars. And the losses of productivity and profitability are difficult to measure. Employers can work to prevent occupational hazards and purchase liability insurance for increased financial protection.


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Brooke Chaplan


Meet the Author: Brooke Chaplan

Brooke Chaplan is a freelance writer and blogger. She lives and works out of her home in Los Lunas, New Mexico. She loves the outdoors and spends most her time hiking, biking and gardening. Contact Brooke via Twitter @BrookeChaplan.


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5 Ways Your Business Can Save Money by Outsourcing

~by Hannah Whittenly~

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Making a profit as a business can be a tough thing to accomplish in a competitive market. Most don’t succeed. According to Forbes, a startling 80 percent of businesses don’t survive to their third year. To survive, you have to look for ways to save. One way to do so is to outsource.

save money by outsourcing

Below are five ways businesses can save money by outsourcing.

1. Training Expenses

According to the Association for Talent Development, companies spend on average $1,195 to train each employee. With a lot of employees, this can quickly add up. However, when you outsource, you don’t have to spend the time, money and resources to train the employees working for that outside firm. It’s not your responsibility.

2. Benefits

For many companies, providing things like health insurance and disability insurance is required by law. If you don’t provide other decent benefits, you may lose most of the best talent in your industry to competitors. However, if you outsource certain business tasks that can be performed by outside firms, you can lower the amount you will have to pay in expensive benefits.

save money by outsourcing3. Employee Opportunity Costs

A company’s greatest resource is its employees. How those employees are used often determines the competitive advantages a company has. If you use your employees to perform mundane work such as data entry, payroll or even janitorial tasks, you may lose some of that competitive advantage that you would have if they were working on more important projects. Outsourcing helps free up your most valuable employees.

4. Tech Support

Most companies require the use of complex computer networks to do work and store and analyze important data. When this technology breaks down, you need to have IT staff on site to help troubleshoot and fix problems. However, IT professionals usually come with extremely high salaries. Consider outsourcing to an Ottawa tech support service or other IT resources that can work with small businesses.

5. Telecommuting

Office space itself can be very expensive to pay for. Consider outsourcing some of your work to freelancers who telecommute. You will still receive completed work from these individuals. However, they won’t have to work in your office, and you won’t incur most of the fixed costs of hiring employees.

There are a lot of advantages to outsourcing. However, you should only deploy outsourcing strategically. Outsource tasks that will save you money and help free up your employees to work on projects more directly related to your core products and services.


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Hannah WhittenlyMeet the Author: Hannah Whittenly

Hannah Whittenly is a freelance writer and mother of two from Sacramento, CA. She graduated from the University of California-Sacramento with a degree in Journalism.


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Technology Solutions: Top 5 Reasons for Hiring More IT Employees

~by Kara Masterson~

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IT staffs use technology to enable businesses to operate more efficiently and increase their productivity tremendously. Reliable communication, ideal electronic storage and record protection are some of the benefits of assigning information and management section of your business to professionals. The tech-savvy experts can ensure sensitive information about your business is safe and protected from cyber criminals. Therefore, you can never go wrong with investing in IT resources and employees.

IT Employees

Why Your Business Needs More IT Employees:

1. Automation Of Processes

In today’s competitive business world, people are looking for strategies to do more work within a short period. The San Francisco-based Federal Reserve Bank published a newsletter in November 2000, trying to explain in a nutshell how Information and Technology, as well as the tech staff, can enhance a firm’s operational efficiency by coming up with automated processes. That way, employees in other sections can focus on meeting other deadlines while their reports are running on the computer. IT staffs are instrumental when it comes to programming those computers to create queries, keep track on projects and monitor financial transactions.

2. Improved Communication

Communication is indisputably one of the most valuable assets for any business. Business growth is driven by the effectiveness of communication both internally (among the staff) and externally (with the clients). Hiring more IT employees will ensure workers in other departments can readily access functioning emails, internal chat rooms and video communication tools. The immediate outcome of implementing this strategy is an improvement in both communication and business operation.

3. Information Storage And Protection

IT EmployeesYour ability to stay ahead of your competitors, and even outclass them, will depend partly on the efficiency of your IT team and data protection programs. Your business should adopt storage systems that allow only specific IT employees to access, remove, incorporate, or change the documents. Malicious activities on your server can be detected quickly when you bring on board more IT technicians. Encourage your IT specialists to pursue programs such as MBA technology management to enable them to develop innovative solutions to challenges that your business faces.

4. Ability To Work Remotely

Allowing your employees to work remotely goes a long way towards improving retention rates and business productivity. However, when you have people working from home, you expose your business to cyber security threats. Fortunately, IT experts can develop systems that will allow your remote employees to connect to the office’s electronic network, and thus, guaranteeing business safety.

5. Top-Notch Client Relationship Management

Modern businesses are leveraging IT to enhance the way they develop and manage client relationships. Your IT staff can develop an efficient Customer Relationship Management (CRM) program, which records every interaction your business has with a client. They can evaluate if customer care staff is addressing issues raised by customers correctly and on time.

Over the years, information technology (IT) has turned out to be an instrumental part of almost every business plan. More importantly, business owners have come to appreciate the roles of IT employees. With proper management, hiring more IT professionals can serve as part of your growth plan.


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Kara MastersonMeet the Author: Kara Masterson

Kara Masterson is a freelance writer from West Jordan, Utah. She graduated from the University of Utah and enjoys writing and spending time with her dog, Max.


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Simple Ways to Create a Better Workplace Environment

~by Lizzie Weakley~

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Creating a healthy workplace environment is very important. It helps with the level of productivity. It helps keeps stress levels down. If you’re looking for simple ways to infuse this type of positivity in your workplace from a managerial standpoint, consider these ideas.

Example

workplace environmentIt’s important to be the change you want to see. Just like children are more likely to obey what their parents do more than what they say, you’ve got to be the model and support what you say with actions. Actions speak much louder than words. Be kind and courteous. Always be thoughtful and consider those who you don’t agree with. Always look to find a solution and obey the rules of your work culture. Don’t assume that you’re above the standards, because others will notice that. The more you go outside of the rules, the more your employees will do the same.

Expectations

It’s important to have understood expectations of each employee. The key word is understood. Have an informed conversation with your employees regarding what you expect, the rewards and the consequences. It’s unfair to hold an employee to a standard they’re unaware of. Once expectations are communicated, kind but firm reminders are necessary in the case of an infraction. Continued negligence can result in termination of employment.

Equality

It is a wise idea to hire employees who will be a good social fit for the environment. It’s a fine line because you don’t want to create an environment where everyone is exactly the same. However, it is important to be a good judge of character and personality. Just make sure to place an emphasis on diversity and equal treatment.

Employee Hiring

workplace environmentEach person you hire is like a building block to a healthier workplace. You should hire someone with a positive attitude to help promote a positive workplace environment. Positivity isn’t the only important factor, and it’s hard to display that through a resume. This is why the interview process is important and an interim/probationary period is wise. If you want to improve the workplace culture, consider hiring someone with a Master of Science in Applied Psychology. Hiring the people with the right education can make a big difference in their ability to make a positive impact.

Environment

Many people get understandably stressed out when their work environment is messy. You might have employees on your staff that get anxiety at the thought of clutter. This can directly impact their level of productivity and the quality of the work they produce. In this case, be a stickler about keeping a clean environment. Make sure the workplace smells good, stays clean and is visually appealing for employees to come to work.

While creating a better workplace is a task on its own, maintenance is another. With intention and a concerted effort in this area, maintenance will feel like second nature.


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Lizzie WeakleyMeet the Author: Lizzie Weakley

Lizzie is a freelance writer from Columbus, Ohio. She went to college at The Ohio State University where she studied communications. In her free time, she enjoys the outdoors and long walks in the park with her 3-year-old husky, Snowball.


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How to Engage Your Employees and Increase Productivity

~by Dixie Somers~

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Employee engagement is an extremely important piece of today’s business model. Companies are finding that engagement is correlated with employee productivity, which directly impacts the bottom line. With this information at hand, many organizations are developing incentive programs to keep employees engaged and motivated year-round.

There are lots of programs you can develop that will not only increase employee morale, but also reward behavior that helps the company reach its goals.

If you are interested in implementing an incentive program for your staff, here are a few ideas to get you started:

Health and Wellness Program

Employees will do their best work when they feel rested, fit and stress-free. Consider asking employees to set wellness goals and rewarding them for achieving those goals. The reward should be related to the goal. For example, you could offer a discounted gym membership or a gift card to a fitness store. Many employers have benefited from implementing a wellness program of this nature. Companies that implement a health-related program report increased productivity, reduced absence and fewer turnovers.

Time Off or Work from Home

There are some employees who wouldn’t dream of missing a day at the office. They show up every day, on time, and ready to work. Unfortunately, this is not the case for every employee. It’s important to recognize positive behaviors like punctuality and attendance. Consider implementing an attendance award quarterly. You can award these employees with a ‘work from home’ day or an extra vacation day.

Employee engagement - employee incentive programsProject Completion Party

It’s obvious you want your staff to meet deadlines and finish projects to completion. Although this is the expectation, it’s also nice to show appreciation for their work. Once a project or milestone is reached, plan an office outing with your team. It could be lunch, drinks or bringing entertainment to the office. Regardless of what kind of party you decide to throw, make sure you as the employer are there so you can also show your appreciation in person and bond with your employees.

Points for Gift Program

A great way to keep your employees motivated and excited is to implement a points for gift program. This strategy rewards achievement of small goals and is a form of positive reinforcement. The gifts should be practical and work-related, but still something valued by your staff. Examples of gifts that could impact the employee’s productivity are an organizer or planner, portable battery chargers from a place like TYLT, or a second monitor for their desk.

These are just a few of the many great employee incentive programs available to organizations. These programs are simple to implement, but will have a huge positive impact on employee satisfaction and productivity. Try one of these tactics and enjoy the return on your investment!


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Dixie SomersMeet the Author: Dixie Somers

Dixie Somers is a freelance writer who loves writing for business, finance, and those with an entrepreneurial spirit. She lives in Arizona with her husband and three beautiful daughters.


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One of the Best Degrees for Business Owners to Get

~by Lizzie Weakley~

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Entrepreneurs are always looking for ways to better their businesses and maximize profits. It can be as simple as learning skills that will not only help you in management but also in marketing and design. One of the best degrees for business owners to attain centers on applying psychological principles to everyday life and business. A degree in applied psychology will improve profits, make designs much more likely to succeed, and maximize the organization and ultimate value of a company.

best degrees - applied psychology

Human Resource

When it comes to recruitment, training and retention of employees, a mastery of the application of psychological principles is indispensable. When building a team of employees, personality and work ethic matters. A degree in applied psychology requires meaningful experience providing personality tests and a working knowledge of how those personalities work together. For example, the DiSC personality profiles provide employers with meaningful ways of using employee strengths and matching them to certain teams and tasks. Having an applied psychology degree allows employers to circumvent potential pitfalls and maximize productivity by using personality profiles and learned empirical interventions. Hiring the right people, creating the right teams and retaining the best employees are all critical for growing a successful business.

Research and Development

All business depends upon its consumers. Psychologists understand that all good product design is dependent upon its usability. Psychologist and engineer Doctor Don Norman shows the world just how important the ability to see the psychology of everyday things is in the world of business. His book, The Design of Everyday Things, has inspired successful entrepreneurs such as Steve Jobs. Human-centered design is the future, and every good entrepreneur has the ability to tweak the inspiration they find into something that fits the majority of the population. A master’s of applied psychology online can provide a strong foundational knowledge of the population and an understanding of the fallacies and nuances that people exhibit. Much like a magician uses sleight of hand and distraction to trick his audience into believing what he wants them to believe, businessmen and women can use these basic psychological tenets to help create meaningful design for their products and businesses.


So whether you already own your own business, plan on starting a business, or are hoping to become a leader in your industry, a degree in applied psychology serves a multitude of areas and increases your potential in every area. Many companies are hiring people with a background in psychology because they are aware of the importance of having someone with this knowledge base and experience applying it.
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Meet the Author: Lizzie Weakley

Lizzie WeakleyLizzie is a freelance writer from Columbus, Ohio. She went to college at The Ohio State University where she studied communications. In her free time, she enjoys the outdoors and long walks in the park with her 3-year-old husky, Snowball.

Connect with Lizzie:

  • Twitter: @LizzieWeakley
  • Facebook: facebook.com/lizzie.weakley

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The Hiring Jackpot: How to Recognize an Ideal Candidate

~by Emma Sturgis~

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As a business owner or hiring manager, you need to know what the ideal candidate for a job opening looks like. When you make the right decision the first time, you save a lot of time and money both interviewing people to fill the job and then paying to replace them when they don’t pan out.

ideal candidate

What are some methods that you can use to determine the best candidate the first time?

Take Your Candidate on a Tour of the Company

As part of the interview process, it may be a good idea to have your candidate tour the company and interact with your current workers. If he or she doesn’t seem to have any thoughts about how things are run or doesn’t seem to interact well with workers, this candidate may not be the best for the business.

What Has This Person Accomplished Outside of Work?

Those who have goals and interests outside of work tend to be more ambitious and goal oriented inside of the workplace. For instance, if you see that someone volunteers at soup kitchens or mentors young children, you know that they like helping people and are invested in what they do even if it doesn’t result in a lot of recognition.

Applicants with Management Experience Make Great Employees

If an applicant has a master’s of science in project management, they probably have plenty of relevant management experience which can benefit your company. Furthermore, he or she likely understands how to work with others as a leader, conform to deadlines and keep projects within budget. If you are a smaller business, you will want someone who understands the importance of doing the most he or she can with limited resources.

Does the Candidate Seem Authentic?

Some people are great at interviewing but not so great at their jobs. The key is to determine if the potential hire is authentic in what he or she says or does. If you don’t think that your candidate is being honest with you, it may be worthwhile to choose someone who does seem to be engaged and knowledgeable about what your company wants to achieve.

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Finding your ideal worker is as much of an art as it is a science. While you never know how a worker will pan out until he or she starts working, knowing what to look for in a person can help you hit more than you miss when hiring.
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Emma SturgisMeet the Author: Emma Sturgis

Emma is a freelance writer based in Boston, MA. When not writing, she enjoys reading and rock climbing. Say “hi” on Twitter @EmmaSturgis2.


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