~by Haley Lynn Gray~ When you leave corporate and enter into the world of entrepreneurship, the first thing to become obvious is that no one tells you what to do or how to do it. You are the one expected to make all the decisions. That means you get to decide when you’re going to get up in the morning, when you go to bed at night, how many hours a day you work, how you work, which tasks you perform, and every little minuscule detail that pertains to your business. The number of decisions you have to make is,
~by Emma Sturgis~ . Ninety-six percent of all businesses fail within the first 10 years, according to Inc. While this figure may shock you, it should also make you more cautious as you prepare to launch your own business. That said, here are four things to ponder before opening your doors. Level of Expertise Be honest with yourself in determining whether you have the skills necessary to run a business. Just because you worked in an industry for 10 years doesn’t mean you can run a successful business. If you feel you need additional training, take some courses in entrepreneurship.
~by Lizzie Weakley~ . Running a family business can be as challenging as starting a business with an associate or former coworker, if not more so. There are personal feelings to consider as well as bruised egos. Plus, they’re people you love. And if you don’t have a plan in place, dissension can easily detract from results. If you’re starting a family business and looking for ways to better ensure its success, consider these helpful tips. 1. Select a Leader Whether it’s you or your older brother, designate someone as leader of your management team. This should be the person
~by Donya Zimmerman~ In my last article on “How to Promote Your Business on a Shoestring Budget”, I provided you with three methods for marketing and promoting your business on a shoestring budget: • Networking • Business organizations and social groups • Social Media Here are 2 more inexpensive ways to promote your business: 1. Create a blog page and internet radio show. Doing a radio show and blog site can be beneficial depending on the type of products and services offered to customers. When starting out as a newbie entrepreneur, it is good to go with the blog
~by Donya Zimmerman~ Are you spending too much to promote your business? Small business owners often believe that to successfully promote and advertise their business, they must spend a lot of money to do so. But, when first starting a business, one must learn how to create a budget for advertising. Small business owners do not realize that there are a variety of economical methods to market and promote their business. There are so many ways to promote a business without breaking the bank – and it can be done on a “shoestring budget”. Here are 3 inexpensive ways to
~by Jane Hinchey~ What will bring your business success? Three things. From my experience, here are the top three things your business needs, right outta the gate, if you want your business headed on a path to success. 1. Skill set. It goes without saying really, but I’ve seen many entrepreneurs get this wrong. You need to be skilled in what you do. But I wanted to go a little bit deeper on what this actually means, and how you can get laser focused on your business offerings. Like many entrepreneurs, we want to be everything to everyone, we
Elizabeth Pampalone started her company in 2007 after moving to a new city. Her many companies that followed were born of her observations of the struggles that small businesses face. She has helped start over 10 companies and has created over 300 websites. Entrepreneur Interview Q & A —– 1. What is your business/Business Name? What does your business do? The Web Design Chic. We focus on women-owned businesses and provide them with beautiful, functional web design and branding. 2. Why did you get into this field? What opportunities did you see? I went to an HTML class at the
Jennifer McDonough is originally from the cheese state of Wisconsin and moved to Raleigh, NC 12 years ago with no plans to be any where else soon! She has 2 children, ages 8 and 5, who keep her on her toes. She enjoys reading, movies, and always learning! Entrepreneur Interview Q & A —– 1. What is your business/Business Name? What does your business do? Modere. My business is a Clean Living company that sells consumable products for you and your home such as vitamins, hair care products, men’s products, weight management, laundry and dish detergent and so much more!
~by Brooke Chaplan~ . Every store owner knows that sometimes it can be difficult to get people in the door. This is especially true for newer shops that haven’t found their customer base yet. As everyone knows, having no sales means certain death for a business. No matter what you’re selling, it is always important to draw your customer in with an attractive and relevant storefront that tells the world you’re open for business. Mind Your Signage Who’s going to go into a store if they don’t know what they’re selling? The sign that hangs over your
~by Hannah Whittenly~ . Regardless of the size or location of your business, not maintaining the proper business insurance is a risky move. From catastrophic events to employee lawsuits and more, your business must be protected at all times. Even if you’re experiencing an enormous amount of success, if you don’t have the proper business insurance, the following 5 reasons are why you could lose it all: 1. Major Lawsuits Lawsuits are more common than people think, especially among small businesses. Even the slightest issue brought up by a customer could lead to a major lawsuit, potentially in the millions