~by Kara Masterson~
Making your commercial building aesthetically pleasing can be quite daunting. There are a multitude of factors to consider. Everything from the layout, the furniture, and even the artwork is subject to the client’s scrutiny. To top it off, everything must fall within budget! Office aesthetics is an extension of your marketing and it influences productivity and inspires confidence. By paying close attention to some key aesthetic considerations, you can simplify the entire process.
Aim for Clean and Bright
A professional work environment must be tidy and well-lit. Keeping the office clean goes beyond a cleaning schedule. First, make certain that the schedule addresses the traffic flow. Schedule frequent detailed cleaning of lounges, bathrooms and break rooms. These high traffic areas leave a lasting impression regarding the building’s upkeep. Second, provide sufficient spaces for office supplies and papers. Having enough drawers and shelving goes a long way in de-cluttering the workspace. Another top consideration is ample illumination. Lights must be bright enough for all types of work, but not too bright that they cause excessive glare. A clean and bright office sets the overall tone its occupants.
First and foremost, a work environment must be practical. Keep quality in mind when choosing office furniture. Trendy furniture often creates a more attractive space. However, ensure that the furnishings do not compromise quality. Note that quality does not need to come with a large price tag. Companies that sell business interiors often showcase entire themes that keep design elements cohesive. Look for comfort, usability and durability. Employees and clients appreciate good furniture, and you will appreciate not having frequent costly furniture repairs or replacements.
Walk the Layout
Finally, experience your layout firsthand by walking all exterior and interior spaces. Exterior landscaping can be beautiful, but make certain that it does not obscure directional cues. Informational signage such as company logos and directories must be smartly positioned. Check the accessibility of equipment from different workstations and note view from different chairs in the conference room. Workspaces that are bare and functional can leave a poor impression. Artwork and plants enrich the office and is shown to boost overall productivity and engagement while adding color and personality.
A pleasing atmosphere is essential to your commercial building’s success. Aesthetics attract the right clients, maintain your branding and project your building’s commitment to professionalism. By shifting your focus towards these considerations, you can reassure yourself that your design elements address the vital components of a professional environment.
Kara Masterson is a freelance writer from West Jordan, Utah. She graduated from the University of Utah and enjoys writing and spending time with her dog, Max.