10 Tips for Organizing a Company Anniversary Event

Organizing a Company Anniversary Event
July 27, 2021
68 / 100

Every year, your company is getting older and more successful, experienced and reliable—you have to celebrate that. Having a good anniversary party is a great way to focus on the positive, launch new products or changes and reflect on your successes. Anniversary events can both inspire your employees and promote your company. It is well-known that happy and engaged employees are good employees, so how can you use your anniversary to put a smile on everyone’s face? Here are a few tips to rely on:

Organizing a Company Anniversary Event

Start early

If you should take only one thing from this text, that’s to start the planning early—a year in advance at least. Time can be your biggest ally if you start early. Usually, the companies that benefit the most from their big anniversary events are the proactive ones, so give yourself enough time to do research, share ideas, ask questions and analyze everything. If you wait too much, you will limit the program, risk getting a bad venue and having many guests RSVP negatively. On the other hand, if you start too early, you will risk losing momentum and enthusiasm.

Come up with a theme

Being 20 years in business is not a good enough reason to throw a big celebration. The best anniversaries have a theme or a reason for celebrating. Your party needs to accomplish something—help you enter a new market, launch a new product, open a new location, start new initiatives, deal with market competition, raise the profile of your CEO, mark the shift in management, etc. Some companies use their anniversary party to change their business and become more flexible and progressive. There are many reasons to mark your anniversary, so make sure to choose one. This will be your anniversary theme!

Elect the organizer

Elect the organizer

To prevent a bunch of people from arguing over every decision, you need one person that will make it all happen and make executive decisions. This person should be organized, disciplined and capable of hyping people up. Their job will be to run the anniversary committee, assign tasks, create a budget, track expenses, keep people informed about activities and create enthusiasm for the party. This is not an easy job and it will take at least a few hours of work a day, so make sure your anniversary planning champion is up to the task.

Create a budget

Your budget will determine your anniversary choices from the beginning—the guest list, the venue, the catering, the entertainment, the program and surprises, etc. And make sure to always set some money aside for surprise costs. For instance, your management team might want to dress in matching colors so you need to get them outfits or the limo driver needs to be compensated for waiting—there are so many of these situations that require extra cash.

Pick a venue

What do you want your anniversary to look like? If you want something very upscale, choose a classic ballroom as your event venue. If you want a more laid-back anniversary and people to relax and let loose, you can rent a bar or a nightclub. If you know your employees are huge animal lovers, consider renting a part of your local aquarium or zoo. Does your city have a great skyline? Rent a rooftop venue for those amazing sunset photos and a light breeze.

Hire entertainment and catering

Hire entertainment and catering

Anniversary events often last for hours, so you need to provide your guests with plenty of food and drinks. Hire your local caterers to provide either a full dinner or easy finger food for your guests. If you want to encourage people to let loose, hire a mixologist to come up with a signature cocktail in your company’s colors! And don’t forget to invest in an experienced DJ, especially if you’re planning a more informal event.

Decorate your event

If you want to make things festive and unique for your event, you need to invest in decoration. Your venue décor needs to be relevant to your theme and your company. Consider making company colors as your color scheme and adding plenty of logos and company icons to the mix. Since we live in a time of social media, your guests will want to take plenty of photos and share the event, so make sure to provide them with one or two photo ops. Deciding to hire light up letters that spell out your company name, anniversary number or your company slogan is the right call since everyone will want to pose there and promote your event for free.

Plan some activities

Your event needs to have a schedule of activities to keep people happy and entertained. First decide whether this will be a strictly seated dinner affair, an event with a presentation or a fun get-together with music and dancing. Grab a plan of your venue and plan out where each part of the evening will take place. One of the best activities you can organize for your guests is having a surprise appearance like a musician to sing a few songs or an industry giant to say a few words. After the event is over, your attendees will talk about this for a long time. You can also organize fun auctions, singing competitions, dance competitions or anything else that’s appropriate for your type of anniversary party.

Hire videographers

You didn’t invest this much time and money into the event for it to be commemorated just with Instagram stories! Hire professionals to document and edit photos and videos, so you can share them with your guests. Then sharing your professional material will bring more attention to your event, company and achievements.

Send invites

Send invites

Finally, with everything planned, you need to invite your guests. The number of attendees should depend on your budget, venue and event type, but make sure not to squeeze in people that simply can’t fit. Your anniversary should be a special occasion where people can move freely, mingle and network, take pictures and enjoy food and drinks without being overwhelmed.

Anniversaries are not easy to plan, especially when they are delegated to people who already have a lot on their plate. However, if you choose the right person for the planning job, create a smart budget and an interesting program, your event will be a total success with staff, management and clients.

Categories

More Posts:

How to Keep Your Business Safe From Cybersecurity Threats

How to Keep Your Business Safe From Cybersecurity Threats Find more business software and technology tips at Leadership Girl. Cybersecurity is a major concern for businesses big and small. Every year brings a new record number of cyber attacks and by 2025, cybercrime...

When it’s Time to Hire an HR Professional for Your Company

As your business continues to expand, it might be a wise decision to employ an HR specialist who can help you manage and optimize your workforce. An HR expert brings with them essential services that will streamline the operations of your company while keeping your...

Manufacturing Tips Businesses Should Follow

To be a victorious business, it takes more than having an outstanding product. Knowing the significance of manufacturing and how it impacts their financials is integral for any organization that wishes to thrive in today's marketplace. To keep up with the competition,...

What I Wish I Had Known When I Started My Business

Starting a business is hard work. There are so many things to think about and do, and it can be easy to feel overwhelmed. Trust me, I know from experience! When I started my business, there were a lot of things I wish I had known. But thankfully, I've learned a lot...

Product Mistakes You Might Be Making at Your Business

Running a business isn’t easy, and making product-related mistakes can cost your company time and money. From creating products without doing market research to holding excess inventory or failing to file patents, there are numerous pitfalls that you need to be aware...

A Five-Step Guide to Starting a Logistics Company

If you've been considering launching a transportation and logistics company, now is the moment. The transportation and storage sector is very important and profitable. Statistics show that by 2027, the global logistics market would have grown from its 2017 valuation...

How to Reduce Your Tax Burden When Operating a Business

As a business owner, you already have many financial responsibilities. Adding on the burden of taxes can be overwhelming. To reduce any stress, you need to find ways to reduce what you’re spending on taxes.  Start a Retirement Plan  Having a retirement plan in place...

​​How to Prevent Lawsuits From Ruining Your Company

No one wants to deal with the hassle and expense of a lawsuit. Unfortunately, lawsuits can happen to any business, no matter how big or small. The best way to protect your company is to take preventative measures to make sure that you are doing everything possible to...

Explaining the What, Why, and How of Strategic Alliance

A strategic alliance is a business arrangement in which two or more companies come together to form a partnership to pursue a common goal. By teaming up, these companies can leverage each other's strengths and resources to achieve their objectives more quickly and...

10 Strategies an Ecommerce Business Needs to Follow to Increase their Customer Base

Online retailers need to drive traffic to their websites to boost sales. It is important to choose the right marketing strategies to drive traffic since not every strategy will work for every business. This article provides an overview of efficient marketing...
Manufacturing Tips Businesses Should Follow

Manufacturing Tips Businesses Should Follow

To be a victorious business, it takes more than having an outstanding product. Knowing the significance of manufacturing and how it impacts their financials is integral for any organization that wishes to thrive in today's marketplace. To keep up with the competition,...

All Categories

Business Operations

Entrepreneur Interviews

Marketing, Networking, & Social Media

Self Care & Personal Development

Working Moms

Business Software and Technology

Entrepreneurship & Small Business

Organizing Tips

Sales

Career Building

Family Businesses

Inspiration

Starting Your Own Business

Work-Life Balance

Communication

Hiring Help

Management & Leadership

Time Management & Priorities

Women in Leadership

Recent Posts

Elements That Should Be Part of Your Company Retreat

Elements That Should Be Part of Your Company Retreat

A company retreat is an excellent opportunity for team-building, learning new skills, and fostering relationships between colleagues. Whether your team is large or small, a well-planned retreat can be an invaluable investment in your company's success. We will explore...

How to Make Employee Health a Priority

How to Make Employee Health a Priority

Prioritizing employee health is crucial for creating a healthy and productive work environment. By investing in the health and wellbeing of your employees, you can improve morale, reduce absenteeism, and build a positive company culture. Here are some tips on how to...

Why You Should Run Your Business on the Latest Technology

Why You Should Run Your Business on the Latest Technology

In today's fast-paced business environment, keeping up with technological advancements is essential for success. Implementing the latest technology can offer numerous benefits, such as improved productivity, enhanced data security, and reduced costs.  Improve...

What are local links and how to earn them

What are local links and how to earn them

What local links are and how they might assist local businesses develop an efficient SEO strategy are covered in this article. Local links allow visitors to learn more about a region and its businesses by connecting websites from the same area that are relevant to one another. They must be pertinent to the neighbourhood and offer valuable resources or information. Content marketing, reviews, sponsored content, social media, and directories are all ways to generate local links.

Ways for Increasing Property Management Lead Generation

Ways for Increasing Property Management Lead Generation

Property management is not a simple job, there are multiple tasks that a property manager should complete for various property investors. Marketing is one of the difficult parts, but it’s crucial. You can only attract tenants to your property and gain income after you have generated leads. Therefore, you should try your best to come up with smart and effective strategies to get your company known.