Speaker · Founder · Coach
Haley Lynn Gray
Engineer. Duke MBA. Founder of three businesses and a network of 77,000 women. Still learning to lead — and writing down what it teaches me.
Logical, Rational, Simple Strategy
I’m an engineer with an MBA from Duke, which means I like data, systems and things that can be measured. I’m also deeply intuitive. For years I thought those were contradictory. They aren’t — the numbers tell me what’s happening, and my intuition tells me where to look harder.
I’m the founder and CEO of In2itive Biz Solutions, a digital marketing agency for small businesses. I founded the Women’s Entrepreneur Network, now more than 77,000 members. I built and sold a home care company and a franchise before that. And I write here, at Leadership Girl, about what building businesses has actually taught me — including the expensive parts. I’ve also written three books — Leadership Girl, Fearless Marketing and Choosing a Caregiver.
I’ve made most of the mistakes I write about. I once spent $47,500 on a launch and made one sale. I’ve hired too many people, delegated badly, and been told my mindset was the problem when the plan was. Those lessons cost real money, so you may as well have them free.
Outside work, I’m the mother of four, a long-time Girl Scout troop leader, and a firm believer that a business should fit around a life rather than swallow it.
“The Coach Foundation has identified Haley as one of the premier Marketing Coaches in the industry.”
What I Actually Believe
That most business problems turn out to be leadership problems wearing a disguise.
That being needed by your business is not the same as leading it — and that founders who can’t take a holiday have learned something important about how their company is built.
That women don’t need more encouragement. They need better information, honest peers, and someone to say the real number out loud.
And that the fastest way to change who is at the table is to stop waiting for an invitation and set one.
In the Media
I’ve been interviewed on NBC, ABC and CBS affiliates, written ten guest articles for the Huffington Post, and guest-posted for Duke Innovation & Entrepreneurship. I’ve also been featured in Carolina Business Woman and interviewed on radio and podcasts including Selling in a Skirt on iHeart Radio.
Duke MBA · Founder, In2itive Biz Solutions · Founder, Women’s Entrepreneur Network · Top Marketing Coach, The Coach Foundation
Speaking & Workshops
I speak to associations, conferences and business groups — practical sessions with takeaways people can use on Monday, not motivational filler.
Marketing Strategy
How the pieces fit together — and which ones actually move revenue.
Holistic Marketing
Why isolated tactics underperform, and what to do instead.
Social Media Strategy
What works now, what wastes your time, and how to stay consistent.
Facebook Groups
Building and running a community — from someone with 77,000 members.
Women in Leadership
The research, the realities, and what actually changes outcomes.
Founder to Leader
What happens when running a business means leading people.
What People Say
“Listening to Haley tell her story of how she has gotten to where she is today makes you realise that anything can happen. Anyone can do anything.”
~ Meg Campbell
“Haley has a superb ability to grasp the big picture for small business and simplify the steps so nearly anyone can replicate them. She will meet you where you are and then push you to become more than you ever dreamed you could be.”
~ Lei Scheidell
“Haley is very engaged in her conversation with you and you can hear the wheels spinning when she thinks through how to uniquely help your business. If you work with Haley, you will not be disappointed.”
~ Jennie K.
Done for you
Or let my agency do it for you.
In2itive Biz Solutions is my digital marketing agency. We build the marketing small businesses need and then actually run it — strategy first, no guesswork, and no selling you things you don’t need.
What we do
- Marketing plans and strategy
- Websites and funnels
- SEO and content
- Social media management
- Paid ads
- Fractional marketing support
And come join 77,000+ women building businesses.
The Women’s Entrepreneur Network is free, and it’s where members swap the things nobody publishes.