Blog

Marketing Careers for Women in Pursuit of the C-Suite

Deciding on a career path is a difficult choice for many, but some people just know where they see themselves in five, 10, or 20 years. If you know you want to make it to the top of a marketing company, you need a plan — especially as a woman. While women are just as…
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6 Most Annoying Myths about Women Entrepreneurs and Business Leaders

Women in business still face prejudices and clichés that their male counterparts don’t have to deal with. The good news is that many of these myths are already dying. Changing attitudes and new opportunities are giving female entrepreneurs and business leaders a chance to shine. As much as times have changes, there are some persistent…
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Speaking to Your Audience Using the Kolbe Index

The Kolbe Index is an assessment that measures an individual’s problem solving/decision making instincts. According to Kolbe Wisdom, there are 4 types of decision makers in the world and I’m here to tell you about them so you can speak to them all in your copy/sales process.. Fact Finders  The Fact Finder action mode measures…
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Why a High Turnover Rate is Dangerous for Your Business

High turnover may not seem especially damaging, but make no mistake; it is one of the most harmful qualities that a business can have. Inability to keep employees around for extended periods of time not only lessens the productivity of a workplace but also speaks to deeper problems within the business. In order to help…
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How to Build the Right Work Culture for Your Business

Running your business the right way takes a lot of effort. We put out lots of articles on countless subjects relating to this. Sometimes, it feels like a marathon effort. You figure out one way to improve your business, only to find out that you have something else entirely to devote resources to. If you…
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New, Enhanced, and Unique Sales Technology For Your Business

~ by Amanda Peterson ~ The sales field is a competitive landscape where seizing just one opportunity to be a step ahead can make or break a business. Much like the sales industry, the technology industry is always changing and new efficiencies are being created every day. These tech advancements have bled into the sales…
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Social Media Tips for New Entreprenuers

~ by Haziqa Ishtiaq ~ Entrepreneurs or “solopreneurs,” top businesses or newbie startups, like PennySaviour, all need the power of social media to get their word across to the thousands of people in the world. We are not in the Stone Age anymore; we are in the world of the internet where it is possible to…
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Secrets to Being an Outstanding Public Speaker

~by Donya Zimmerman~  As a Public Speaker, you must understand that the speech is not about you, it’s about the audience. Professional speakers understand the need to focus on a problem and give solutions to it. As a public speaker, you should create a connection with the audience. The best speeches are remembered because the…
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Traumatic Brain Injury: The Ugly, the Bad & the Good

~by Laura Gray~ . It’s been almost a year since I sustained a traumatic brain injury after falling off of a horse. I landed directly onto my head, which resulted in a disproportionately bad injury and permanent brain damage. With this kind of injury comes a variety of symptoms and complications that must be dealt…
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3 Tips For Building the Next Generation of Leaders

One of the most important parts of my life is building the next generation of leaders.  I find that I have an affinity for mentoring others, and really enjoy it.  I also think that it is very important to teach others to fish for themselves, so that they can lead.  I do this in my…
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