Here's the question that settles it, and most owners flinch slightly when they hear it. If you disappeared for a month with no notice, what would happen? Not a planned holiday with everything prepared. Gone, unexpectedly, for four weeks. If the honest answer is that...
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The Case for Slower, Smarter Growth
More small businesses are damaged by growing too fast than by growing too slowly. That sounds contrarian and it isn't, particularly. It's just that failure from slow growth is visible and failure from fast growth looks, right up to the end, like success. The mechanism...
My Hardest Client Wanted More Marketing. They Needed to Answer the Phone.
~by Haley Lynn Gray~ My hardest client was one I eventually fired. They were absolutely convinced that to double their business, they needed to spend more on marketing. More ads, more reach, and a flashier website with more movement and animation. Then I looked in...
Marketing vs. Selling: What’s the Difference?
Peter Drucker wrote in 1973 that the aim of marketing is to understand the customer so well that the product fits them and sells itself. It's the best definition there is, and it contains the trap that catches most small business owners. Marketing done perfectly makes...
Build a Business That Fits Your Life
In the venture capital world, "lifestyle business" is mildly insulting. It means a company that will never be very large — one built by someone who, the implication runs, lacked the ambition to build something bigger. For most people reading this, a lifestyle...
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Discover The Difference Between a CEO and a Freelancer Mindset – and learn how to adopt the right approach for your business success.
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Why Multitasking Is Killing Your Business
Find out Why Multitasking Is Killing Your Business. We explore the hidden costs and provide actionable tips to enhance your focus and efficiency.
Time-Blocking for Entrepreneurs: What Actually Works
Discover the power of Time-Blocking for Entrepreneurs: What Actually Works. Our ultimate guide reveals effective strategies to boost productivity – try it now!
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The Case for Slower, Smarter Growth
More small businesses are damaged by growing too fast than by growing too slowly. That sounds contrarian and it isn't, particularly. It's just that failure from slow growth is visible and failure from fast growth looks, right up to the end, like success. The mechanism...
My Hardest Client Wanted More Marketing. They Needed to Answer the Phone.
~by Haley Lynn Gray~ My hardest client was one I eventually fired. They were absolutely convinced that to double their business, they needed to spend more on marketing. More ads, more reach, and a flashier website with more movement and animation. Then I looked in...
Marketing vs. Selling: What’s the Difference?
Peter Drucker wrote in 1973 that the aim of marketing is to understand the customer so well that the product fits them and sells itself. It's the best definition there is, and it contains the trap that catches most small business owners. Marketing done perfectly makes...
Build a Business That Fits Your Life
In the venture capital world, "lifestyle business" is mildly insulting. It means a company that will never be very large — one built by someone who, the implication runs, lacked the ambition to build something bigger. For most people reading this, a lifestyle...
CEO vs. Freelancer: Understanding the Mindset Gap
Discover The Difference Between a CEO and a Freelancer Mindset – and learn how to adopt the right approach for your business success.
I Spent $47,500 on a Launch and Made One Sale
We learned crucial Lessons From My First Failed Launch. Explore our listicle to understand how to bounce back from failure.
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