Category: Communication

The Woman Responsible for the Digital Communications Age

Businesses of all types rely heavily on the various technologies at the heart of the Digital Communications Age. These include everything from WiFi to Bluetooth to GPS and a myriad of other technologies. What the vast majority of people do not realize is that the technological concepts underpinning the Digital Communication Age were the brainchild…
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Why Facebook Live Videos are a Powerful Marketing Tool

~by Haley Lynn Gray~ . Facebook Live Videos are one of the newest tools that Facebook has unleashed on the world, and it is a massively powerful tool for promoting your business. When you use Facebook Live on your business page, anyone who has liked your page has your Facebook Live pop to the top…
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6 Things Every Good Leader Should Consider

Being a leader is close to being a parent. However, we all know that both represent a double-edged sword. Even if you think you are doing something right, you are actually doing it all wrong. So, what things should a good leader consider if she wants to be as close to excellent as one can…
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Managing Client Expectations

We’ve all been there: our best client calls asking for a sit-down regarding the last project or purchase. As a business owner, it’s a stomach-dropping moment; mind racing over the past delivery: Did we mess up? Did the product fail? Were we good enough? It’s never a happy ownership moment when the client initiates a…
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Communication and the Female Entrepreneur

~by Margo Schlossberg~ It was a Tuesday, or maybe a Wednesday or it could have been a Thursday because at this point, it did not matter. I was on the phone again to my friend Lori in Los Angeles, complaining about communication issues with a client.  Had it ever occurred to me to speak directly…
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3 Tips for Job Success

I am often asked for tips on how to succeed, so I thought that I’d offer up simple tips for job success.  They apply, regardless of industry, and work anywhere. Here are Three Simple Tips for Job Success: Communicate with your team, and your manager regularly.  Remember, that if you do something, and do not…
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Negotiate Everything

Nearly everything in life is negotiable to some extent or another.  As an American Woman, this has been a realization that has been particularly slow to come to me, because I was raised to do what I was told to do, without asking questions, and certainly without ever negotiating over the details. On the contrary,…
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How To Get Better Online Reviews

One of the most powerful ways to maintain your company’s reputation is through your online reviews. Positive customer reviews are a tool to build a loyal customer base, motivate new customers to check you out, and improve your presence in Google rankings. Engaging with your online reviews is an opportunity to start a conversation with…
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Why You Need to Create Systems for Your Business

~by Marina Darlow~ Clearly, any aspect of your business can benefit from having a system. But your time and brain space are limited, and you’re not in the business of *creating systems*, right? Unless you are, in which case you probably don’t need this post. Go have a lunch break. If you have been exposed…
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Why Should You Care About an Email List?

~by Haley Lynn Gray~ . It has been said many times that the money is in the list. But many of the business owners I talk to, whether they are a realtor, insurance agent, HVAC repair company, or in Direct Sales, do not use or manage their email lists. That is quite simply money that…
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