Businesses of all types rely heavily on the various technologies at the heart of the Digital Communications Age. These include everything from WiFi to Bluetooth to GPS and a myriad of other technologies. What the vast majority of people do not realize is that the technological concepts underpinning the Digital Communication Age were the brainchild…
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~by Haley Lynn Gray~ . Facebook Live Videos are one of the newest tools that Facebook has unleashed on the world, and it is a massively powerful tool for promoting your business. When you use Facebook Live on your business page, anyone who has liked your page has your Facebook Live pop to the top…
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Being a leader is close to being a parent. However, we all know that both represent a double-edged sword. Even if you think you are doing something right, you are actually doing it all wrong. So, what things should a good leader consider if she wants to be as close to excellent as one can…
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We’ve all been there: our best client calls asking for a sit-down regarding the last project or purchase. As a business owner, it’s a stomach-dropping moment; mind racing over the past delivery: Did we mess up? Did the product fail? Were we good enough? It’s never a happy ownership moment when the client initiates a…
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~by Margo Schlossberg~ It was a Tuesday, or maybe a Wednesday or it could have been a Thursday because at this point, it did not matter. I was on the phone again to my friend Lori in Los Angeles, complaining about communication issues with a client. Had it ever occurred to me to speak directly…
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I am often asked for tips on how to succeed, so I thought that I’d offer up simple tips for job success. They apply, regardless of industry, and work anywhere. Here are Three Simple Tips for Job Success: Communicate with your team, and your manager regularly. Remember, that if you do something, and do not…
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Nearly everything in life is negotiable to some extent or another. As an American Woman, this has been a realization that has been particularly slow to come to me, because I was raised to do what I was told to do, without asking questions, and certainly without ever negotiating over the details. On the contrary,…
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One of the most powerful ways to maintain your company’s reputation is through your online reviews. Positive customer reviews are a tool to build a loyal customer base, motivate new customers to check you out, and improve your presence in Google rankings. Engaging with your online reviews is an opportunity to start a conversation with…
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~by Marina Darlow~ Clearly, any aspect of your business can benefit from having a system. But your time and brain space are limited, and you’re not in the business of *creating systems*, right? Unless you are, in which case you probably don’t need this post. Go have a lunch break. If you have been exposed…
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~by Haley Lynn Gray~ . It has been said many times that the money is in the list. But many of the business owners I talk to, whether they are a realtor, insurance agent, HVAC repair company, or in Direct Sales, do not use or manage their email lists. That is quite simply money that…
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