Category: Entrepreneurship & Small Business

11 Tips to Grow Your Business Face to Face

~by Haley Lynn Gray~ One of the most effective ways to grow your business is by doing cold calls, or meeting people face to face. This method can work extremely well when done correctly, and it can work extremely poorly if you don’t do the right things. It’s important to understand that when you are…
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How to Promote Your Business on a Shoestring Budget

~by Donya Zimmerman~ Are you spending too much to promote your business? Small business owners often believe that to successfully promote and advertise their business, they must spend a lot of money to do so. But, when first starting a business, one must learn how to create a budget for advertising. Small business owners do…
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How to Make Marketing Your Brand More Manageable

~by Brooke Chaplan~ . Anyone who’s launched their own business can attest to how difficult it can be to market a new brand and products successfully. Although marketing can be intimidating to new business owners, anyone can master the skill of expanding their brand and reaching new customers.   Here are some tips for making…
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The Top 3 Things Your Business Needs

~by Jane Hinchey~ What will bring your business success? Three things.   From my experience, here are the top three things your business needs, right outta the gate, if you want your business headed on a path to success. 1. Skill set. It goes without saying really, but I’ve seen many entrepreneurs get this wrong.…
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4 Compelling Reasons to Throw Office Parties

~by Rachelle Wilber~ . The term “office party” can conjure images of lackluster break-room gatherings or stuffy dinners. However, office parties can provide valuable opportunities for you and your employees. There are several compelling reasons for having an office party. New Perspective Office parties can provide new perspectives on your employees. Seeing people in a…
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Why Your Business’s Success Depends on Workplace Health

~by Jim Raychrudhury~ . Working a full time job means spending most of our weekday at the office. Some people spend more time in the office than they do at their own home. Ensuring that all employees are healthy and safe – regardless of how many hours they spend at work – is a crucial…
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The Reality of Sales: How to Get Clients

~by Haley Lynn Gray~ . Too many people think that if they ask a person or two, or maybe post a few times on social media, that they’re going to get clients. Just like that. When that doesn’t work, they get discouraged, and will often quit because it’s not as easy as they thought.  …
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Entrepreneur Interview – Christina Washington

Christina Washington is an author, educator, Founder of Innovative Learning Solutions, and Founder and Executive Director of Young Scholars, the youth academic division of ILS. She is also a contributing author of 2 engineering lab manuals and author of Ms Pearl Makes a Discovery, a children’s book that encourages youth to get excited about science.…
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6 Tips for Improved Business Efficiency and Reduced Stress

~by Kara Masterson~ . Removing business inefficiencies translates into profits over the long term. Greasing the cogs of business operations, however, is easier said than done. Due to the nature of business operations being interconnected, it’s fairly difficult to modify some phases of the operation without negatively affecting others. Here are 6 tips for improving…
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How to Manage Twitter and Work it for Your Business

~by Haley Lynn Gray~ . Twitter is one of those social media platforms that a lot of people think is either passé, or that they just don’t get or understand. I’ve heard it said that Twitter is dead too many times to count.  Yet, I’ve found that Twitter is one of the biggest powerhouses for…
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