Category: Marketing, Networking & Social Media

What is CRM and How Do I Use It?

~by Haley Lynn Gray~ A very powerful tool for managing your business, almost any business, is a CRM, or Customer Relationship Management software. There are so many different CRM platforms out there, that it could make your head spin. Salesforce is one of the most ubiquitous ones, which is used across many different industries, but…
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Tips for Driving Traffic to Your Website

~by Haley Lynn Gray~ Driving traffic to your website and getting in front of more people is the best way to raise visibility of your company, product or service. It’s the holy grail for a lot of business owners – getting in front of more people to get more business.  To get more traffic, there…
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professional dress

Know Who Your Ideal Client Is

~by Haley Lynn Gray~ In almost every single business, there is an image of who the ideal client is. In my home care agency, that may be someone who needs a moderate amount of care – say 15-20 hours per week, is about 80 years old, and likely female. For my business coaching, my ideal…
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Social Media Marketing and Why You Should Use It

~by Robbyn Hodgs~ Social Media Marketing (SMM) is, by definition, a means of marketing yourself or your brand by using the various social media platforms available. If accurate marketing strategies are utilized, your brand or product could be reached by thousands, if not millions, of people. Learning where to market, how to market, and to…
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10 Easy Things You Can Do To Grow your Business

~by Haley Lynn Gray~ There are lots of people out there right now looking to buy whatever it is that your business is selling, but they don’t know about you, or your product or service. That is absolutely true whether you are cleaning houses, or whether you are a travel agent, real estate agent, or…
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Beware the Social Media Trap

~by Haley Gray~ LinkedIn, Twitter, Facebook, Instagram, SnapChat, Pinterest… the list goes on. There are so many different social media platforms that it boggles the mind. It used to be that you could advertise on the TV or radio, and know that you were reaching most of your target audience. Nowadays, that’s not true anymore,…
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Give Your Business Extra Love for Valentine’s Day

As they say, Valentine’s Day is for lovers, and much like your significant other, running a business requires a lot of love and patience year after year. It can be love at first sight or it can take months or even years to finally end up together.  If you don’t give your business enough love…
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Three Steps to Making Free Recorded Conference Calls

~by Dianna Sandora~ What if you could make truly free conference calls? You would be able to make connections with as many people as you wanted, and would not have to worry about limits to the number of participants to the call, or the number of hours, or even the number of people who access…
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How I Became a Best-Selling Author

~by Haley Lynn Gray~ One of the more interesting things I did this past year was to write and publish a book. I used Best Seller Publishing, and wrote a book called Choosing a Caregiver – Expect the Best & Know How to Ask for It. In my book I provide information that I wish…
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Entrepreneur Interview – Gina Mortimer Storr

Entrepreneur Gina M. Storr, along with her husband, owns a Communications and Online Business Coaching Firm.   1. What is your business/Business Name?  What does your business do? SeaStar Connect – We are a Communications and Online Business Coaching Firm. We help business owners use the internet, social media, networking, digital products and events to turn…
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