Category: Sales

Building a Pipeline: 5 Ways to Get a Consistent Supply of Customers

Imagine this – May was your best month ever in business. By July 1st, you are trying to figure out where all of the customers went. I’ve heard it, seen it and lived it – over and over again. Feast and Famine. What happened to that consistent supply of customers? What if you could change things…
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What’s All the Hubbub About a Sales Funnel? How Do They Work?

Okay, so what is a sales funnel anyway? Sales funnels are just about the hottest thing in marketing these days. People throw around words such as lead pages, landing pages, drip campaigns, webinars, and email blasts like they’re candy or something.   Mostly they are really interesting sounding buzz words, but until you start to…
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Never Neglect These 8 Top Elements of an Effective E-Commerce Website

When your company is offering products and services on your website, then it is very likely that you have entered into the lucrative, challenging world of e-commerce. You might think that all your efforts and time are worth it because your business is getting enough sales. However, experts say that even with just a simple…
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4 Signs Your New Business Needs a Major Overhaul

    ~by Anica Oaks~ .Statistics show that 50 percent of fledgling businesses within the United States die during their first five years. This is a sobering fact, but it is also enlightening. Fledgling businesses don’t just fail overnight. It is a gradual process. If a new business owner notices signs that their business is…
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Understanding the Science of Attracting Customers to Your Business

~by Hannah Whittenly~ . Discovering exactly what customers find most appealing has always been a challenge for business marketers. This is especially true today when major headlines and digital reach can rapidly transform consumer expectations. A glimpse into behavioral psychology, however, has offered some insights into why customers choose one business over another. Here are…
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My Comprehensive Guide for Finding New Clients on Facebook

~by Haley Lynn Gray~ . I’ve written general articles in the past on how to get clients using Facebook, but this will be a more comprehensive guide.. Let me preface this by saying that there are several general ways to get clients. But if you aren’t careful about how you approach people on social media,…
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It’s True, Facebook Likes Don’t Matter. But Here’s What Does.

~by Haley Lynn Gray~ . So many entrepreneurs are focused on numbers and results in their businesses. That’s a good thing. But there may be a point where we are measuring numbers and focusing on numbers which don’t actually lead to an increase in sales or visibility for our business.   What I’m talking about…
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Business Branding: How to Make Your Company Really Stand Out

~by Kara Masterson~ . In 2017, the market is positioned in such a way that anyone can easily get the steps on how to build a business. With more and more people creating avenues of entrepreneurship, the competition continues to rise. The competitive nature of business can be enough for many people to decide to…
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It’s Time to Jump off the Proverbial Cliff of Your Comfort Zone

~by Haley Lynn Gray~ . Too many times in business we want results but are reluctant to push ourselves beyond our comfort zone.   We want income, but we are scared to talk to people and make sales.   Sometimes we start to achieve more growth when we make ourselves the most uncomfortable. And that…
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trade show

Trade Show Tips: How Pros Get Their Business Name Out There

~by Rachelle Wilber~ . At large industry trade shows, your business may be competing for the attention of guests. There could be hundreds of other businesses there competing against you, which means you need to get your name out there to get noticed. These four tips will help you promote your business at the next…
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