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What can we learn from companies that disrupt technologies, industries and labor markets?

Turns out we can learn a lot from these companies. For example, we can learn why growth spiraled out of control from unsustainable practices. This can lead to a company culture that supports unethical business practices as long as it contributes to the end goal: more growth. 

In this article, we discuss the most disruptive businesses and how their leadership has left a clear mark on the culture, plus resources for ensuring your culture and team remain strong. 

Disruptive company culture

Mark Zuckerberg and the early Facebook team are famous for their mantra to, “move fast and break things.” Today, Facebook has had to rethink this methodology since anything that breaks within Facebook can have very real consequences in the lives of the more than 2 billion users globally.

Uber’s founder Travis Kalanick is notorious for the highly competitive company culture with questionable methods for growing he instilled within the company. After a series of scandals and a toxic company culture, Kalanick was forced to resign as CEO. 

The aggressive growth tactics of disruptive companies like Facebook, Uber, WeWork, and others have led many to question the long-term sustainability of these growth machines. 

Whether you take a disruptive approach to innovate technology, market your products, hire your team or the countless other aspects of building a company, you must think about the long-term repercussions and measure the success against a benchmark of your key performance indicators.

How has the growing popularity around a “gig economy,” actually had an impact on the labor market? And how have disruptive companies been viewed by investors on the public stock exchanges? 

Check out the following visual from CleverTap featuring 4 disruptive businesses and how they have had an impact on their markets. Depending on the stage of your business, you may be looking to raise money or determine how best to reinvest your profits to grow your business sustainably. 

Lessons From The Most Disruptive Apps 1