My Surprising Tool to Help Bring in More Clients
~by Haley Lynn Gray~
There are so many things you can do to bring in more clients.
There are tools, and more tools. But what if I told you that there’s a simple thing you can do that will get people on the phone with you? – A chance for you to determine if the two of you are a good fit, and the opportunity to knock their socks off.
Once people start noticing you, and are willing to have something to do with you, then your next step is to get them on the phone so that they can hear the dulcet tones of your beautiful voice.
I was simply blown away when I first learned about mini-sessions. So I set about doing one hundred of them over a two month period. What I learned is that they are a powerful tool; if you’re any type of coach, you will get your name out there and get clients out of the deal. This works if you’re a business coach, health coach, mindset coach, or any other type of coach.
You set up an online scheduler, such as Acuity, and allow 20 minute blocks with 10 minutes in between. In a mini-session call, you give one great tip for free to the person on the call. The cool thing is that you don’t go into the deep, nitty gritty of their life, but you do share one great tip, and then ask them if they think that will help them in their life or business. By sharing this free information, you’ll knock their socks off.
Then, be sure to follow up with them to see if they implemented your recommendation. In your follow-up email or message, mention the date of the mini-session and the recommendation or tip that you gave them. Ask what their results were from that single recommendation, and ask if they have any questions. Many times, by following up with them after the call, you will gain new clients.
You don’t want to go digging into everything and end up neck deep in their situation. You just want to give them one simple tip and call it good. By doing this, you will whet their appetite for more. If you’re a coach who normally gets involved in deep discussions with clients, such as a health coach, you’ll want to keep your mini-sessions upbeat. Don’t get into serious discussions where someone tells you their life story and ends up sobbing on the phone. Keep it easy and light, and keep on moving.
The charm in the mini-session is in the follow-up. You WILL get clients out of the follow up, I promise.
Meet the Author: Haley Lynn Gray
Haley helps female entrepreneurs create a strategy plan for their businesses – so they can make enough money to spend quality time with their family, pay for their children’s dance lessons, pay bills – and not worry about where the next client is coming from.
Haley is a serial entrepreneur and founder of Leadership Girl. She helps other entrepreneurs build their businesses by sharing the benefits of her business education and experience through Business Coaching.
Whether you want to get a new business off the ground or expand an existing business, Haley can assist you.
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