5 Ways Small Businesses Can Optimize Their Shipping Methods

"5 Ways Small Businesses Can Optimize Their Shipping Methods" Colorful Dandelions

~ by Dixie Somers ~.

As a small business owner, you are an entrepreneur, but this does not mean that you can sit back and take it easy when it comes to the daily workings of your company. Instead, you need to ensure that your investments are protected on a daily basis. If your business takes part in shipping items to customers, you will know that shipping and handling fees often have the power to get the best of you.

Consider these five ways to optimize your business’s shipping methods, performance, and costs.

1. Beware of Fragile Items

Your customers are counting on receiving their items in pristine condition, just as they would if they had picked them off the shelves themselves. Be particularly careful packing fragile items by wrapping them thoroughly in bubble wrap and padding them with newspaper or Styrofoam pellets. For very fragile items, nest the first box inside another box lined with Styrofoam pellets.

2. Work with a Shipping Carrier for Fees and Services

Consider working with one carrier only so that you can work out a shipping and delivery schedule with them. In addition, work closely with your chosen carrier to determine their requirements and charges for ground versus air shipping based on weight and distance. According to Entrepreneur, businesses that do not follow this important step spend up to 40% more on shipping charges than those that do.

3. Offer Expedited Shipping

While you may choose to offer free shipping for basic shipping methods and purchases, many customers will appreciate having expedited shipping options. Offering next-day or two-day shipping methods will help you get last-minute orders and will win you new customers. All major shippers offer these types of options.

4. Use a Brokerage Service

If you are shipping internationally, consider choosing a brokerage service, which will get you the best prices for shipping and will help ensure that your boxes make it successfully out of the country. A broker can help you file remotely, obtain customs bonds for large orders, and navigate duties and taxes.

5. Make it Personal

Customers love the personal touch of personalized wrapping or tissue paper inside their boxes. Even sticking a business card or thank you note inside the box will help them feel that they connected with your business.

The way you choose to ship your items to your customers says a lot about your company in general. It will show whether you truly care about your products and about your reputation, or if your only concern is your bottom line. By optimizing your shipping practices, you will find yourself spending less money while enhancing customer relations.


Meet the Author: Dixie Somers

Dixie Somers is a freelance writer who loves writing for business, finance, and those with an entrepreneurial spirit. She lives in Arizona with her husband and three beautiful daughters.

Categories

All Categories

Business Operations

Entrepreneur Interviews

Marketing, Networking, & Social Media

Self Care & Personal Development

Working Moms

Business Software and Technology

Entrepreneurship & Small Business

Organizing Tips

Sales

Career Building

Family Businesses

Inspiration

Starting Your Own Business

Work-Life Balance

Communication

Hiring Help

Management & Leadership

Time Management & Priorities

Women in Leadership

Recent Posts

Business Blogging 101: How to Create and Sustain a Successful Blog

Business Blogging 101: How to Create and Sustain a Successful Blog

For businesses, business blogging is becoming a powerful tool to not only attract and engage new customers but also to build brand authority and ultimately grow your brand.
This comprehensive guide will equip you with the essential knowledge and strategies you need to start and succeed in the dynamic world of business blogging.

How to Protect Your Merchandise From Theft

How to Protect Your Merchandise From Theft

Protecting your merchandise from theft is a critical aspect of running a successful business. In a world where security threats are ever-present, safeguarding your inventory is essential. Not only does it protect your bottom line, but it also ensures the safety of...

Experts You Need to Have at Your Business

Experts You Need to Have at Your Business

In the dynamic world of business, having the right team of experts is not just beneficial; it is essential for success and growth. For female leaders who are carving out their paths in business, marketing, or HR, knowing which experts to have on board can make a...

7 Tips for Asserting Yourself as a Woman in a Medical Workplace

7 Tips for Asserting Yourself as a Woman in a Medical Workplace

As a woman in a medical workplace, you have a lot of responsibility, not just to yourself but to other women who will come along after you. Asserting yourself in your workplace and gaining the respect of other employees and leadership is essential to a successful career. You have worked hard to get where you are, you don’t want to lose momentum.

Continue to grow with online leadership training and more. Follow these tips to assert yourself in the medical workplace.