The Definitive Guide To Making High-Performance OKRs For Your Company

June 2, 2020

As a company, you always want to be reaching for ambitious goals that will improve your employee and customer offerings, boost your performance and promote your company values, but this is sometimes easier said than done. How you set goals that are both ambitious and achievable has been the center of HR work for decades, and while the technology to track these goals has changed, one way of achieving them is still holding strong: OKRs.

OKRs stands for Objectives and Key Results, a goal management system created by CEO of Intel Andy Grove that keeps workers on track to achieving project aims. OKRs are designed to align the goals of individuals and teams with the company’s, prioritize actions, improve team communication, and engage employees in running successful projects.

How To Form OKRs

Let’s break down the term. Objective is self-explanatory: it’s the ultimate goal fo your project, where you want to go. Objectives should be qualitative and formed using language that indicates progress and development  — words like boost, increase, and grow. Also, the fewer objectives you have, the more focussed your project will be; don’t have more than four objectives at any one time.

Key Results are the steps you take to reach your Objectives. These should be quantitative, objective, and measurable and focus on impact and outcome. Key Results should not be a list of tasks but rather a collection of actions with clear and intended impacts that will help you achieve your Objective. As a result, Key Results are closely tied to each specific goal, with around three Key Results per Objective.

“One extra tip: when developing Key Results, make sure they are SMART: Specific, Measurable, Actionable, Relevant, and Timely. Follow this acronym to avoid vague Key Results that employees find hard to follow and managers find difficult to measure,” suggests Fiona Adams, a tech blogger at PaperFellows and Asignment Writer.

Here’s one example of an OKR to explain the format:

Objective: Improve diversity across the company

Key Results:

  1. Increase underrepresented minorities across all roles to 40%
  2. Increase women in leadership roles to 50%
  3. Ensure all management (100%) attends an upcoming diversity workshop

You can see here that the overall Objective is broad and qualitative, but is backed up by specific and quantitative Key Results. The Key Results are not a check-list of tasks, but smaller, specific goals that contribute to the overall Objective. Of course, below the level of Key Results will be another level of specific actions that will contribute to the quantitative goals.

Are OKRs Better Than Performance Reviews?

If you’ve been won over by OKRs already, you might be thinking they are a great replacement for employee performance reviews; but wait. Performance reviews are one of the best ways to keep employees on track, monitor their achievements, and identify their specific challenges. While OKRs achieve much of the same goals, they are not a representative of all the work an individual worker does every day.

“Employees should have more than three goals to aim towards, so while Key Results are a good way of keeping them on track, they are not a replacement for more detailed performance assessment rubrics. By all means, use OKRs as one of many influential aspects to guide performance reviews, but don’t rely entirely on them,” says Diana Smith, a business blogger at State Of Writing and Boomessays.

How To Track And Update OKRs

Forming your OKRs is only the first step. If you really want to be serious about achieving your objectives, you need to keep track of your progress. Consider instituting a scale that can be applied across all your OKRs, 1 being not achieved and 10 being completely achieved. Check in on your progress regularly and update your rating.

Having said that, if you’re achieving all of your Objectives all the time you might not be doing it right. As counterintuitive as it sounds, making all your Objectives easily achieveable is an easy way to make your team complacent. You want your OKRs to stretch your abilities and challenge your staff. While that doesn’t mean you should set intentionally impossible Objectives, it does mean you should push your staff to achieve things that might not be easy.

Examples of OKRs

Once you’ve understood the basic structure of OKRs, you can begin to implement them into your projects. What kind of OKRs you use will depend on your company vision, your current projects, and whatever challenges you’re currently facing, but here are a few general examples that might help inspire you.

Objective: Boost team performance

Key Results:

  1. Increase weekly check-in attendance to 100%
  2. Institute employee rewards scheme
  3. Increase OKR success rate by 20%

Objective: Enhance our customer service offerings

Key Results:

  1. Increase customer feedback rating to 9 or higher
  2. Respond to all customer queries within 24 hours
  3. Send out a customer feedback survey to all former customers

Objective: Improve our employee benefits offering

Key Results:

  1. Research benefits programs in 10 competing companies
  2. Increase benefits program usage by 25%
  3. Maintain benefits budget per team member per annum at $500 or below

Objective: Increase employee engagement

Key Results:

  1. Reduce employee absences by 25%
  2. Increase productivity by 25%
  3. Increase weekly check-in attendance by 25%

Objective: Reduce workplace stress

Key Results:

  1. Ensure meditation and yoga classes are attended by a minimum of 50
  2. Improve the break room offerings with three new casual activities (ping pong, foosball, arcade machine)
  3. Reduce employee stress self-reporting by 30%

Objective: Improve our management capabilities

Key Results:

  1. Provide monthly training to be attended by 100% of management.
  2. Conduct anonymous employee surveys monthly to assess management
  3. Institute open-door policy on Friday afternoons for feedback and ensure the attendance of at least 5 staff per week

Objective: Create an employee personal development program

Key Results:

  1. Curate a program with at least 5 offerings
  2. Choose a system for tracking personal development program attendance and achievement
  3. Reach 75% achievement rate across all team members

Objective: Improve office wellbeing

Key Results:

  1. Interview 15 team members on how to improve work-life balance in the team
  2. Decrease the sick day leaves per month per employee from 2 to 1
  3. Conduct a voluntary vaccination for team members and achieve 50% participation

Objective: Throw an amazing Christmas party for all staff

Key Results:

  1. Achieve 80% attendance at the Christmas party
  2. Involve at least 50% of the team in organizing the party (design, catering selection, venue choice)
  3. Raise $5,000 from non-employee external sources in support funds for the party

Objective: Focus and enhance company values

Key Results:

  1. Interview 25% of the team on the current company culture and values
  2. Implement these interviews in two focus meetings on company values
  3. Conduct a customer survey on company values

Objective: Boost our recruitment capabilities

Key Results:

  1. Increase job offer acceptance to 90%
  2. Reduce hiring costs by 25%
  3. Increase internal recommendation hires to 20%

Objective: Enhance and improve our onboarding process

Key Results:

  1. End all onboarding sessions with a feedback interview regarding the process
  2. Increase onboarding satisfaction rate to 95%
  3. Institue a mentor program and ensure 50% participation

Objective: Increase employee motivation

Key Results:

  1. Reduce staff complaints to 1 per month
  2. Increase employee feedback reach to 100% of staff
  3. Increase engagement score to 90%

Objective: Improve employee retention

Key Results:

  1. Decrease staff turnover by 50%
  2. Conduct exit interviews with 100% of leaving staff
  3. Define personal development goals for 100% of staff and ensure regular PDG check-ins

Objective: Improve extracurricular offerings for all employees

Key Results:

  1. Increase biannual sports day attendance by 25%
  2. Hold an event on all cultural celebration days
  3. Conduct monthly team meetings to discuss potential activities

 Objective: Improve design team performance

Key Results:

  1. Evaluate all design tools and replace ineffective tools with new alternatives
  2. Research eLearning opportunities and finance a minimum of 5 options
  3. Improve customer satisfaction rate by 10%

Objective: Boost brand perception by the end of the year

Key Results:

  1. Increase brand visibility by 25%
  2. Improve SEO ranking by 5 points across all categories
  3. Boost brand performance by 0.5 points above our closest competitor

Objective: Grow the development team

Key Results:

  1. Interview 10 current team members about their interview and onboarding experiences
  2. Implement this feedback in the upcoming hiring and onboarding process
  3. Hire and onboard three new team members for the development team
  4. Interview the three new hires on their interview and onboarding experiences.

Objective: Achieve OKR adoption across all departments

Key Results:

  1. Introduce OKR training workshops and ensure at least 50% attendance from all departments
  2. Improve reports on OKR effectiveness by 25%
  3. Achieve 60% achievement rate for all OKRs, increasing by 10% on the subsequent cycle

Final Note

These examples should indicate that there are lots of ways to write OKRs, so it’s hard to recommend one winning strategy. Each time you approach an OKR formation you should keep your thoughts focused on your particular company values, the nature of your specific projects, and the tone fo your company culture. However, by following the points at the top of the article you can be sure you’re on your way to writing actionable and ambitious OKRs to help you achieve your company goals.

Beatrix Potter is an HR expert at Do My Essay and Dissertation Help writing services. Beatrix writes about HR solutions that will boost employee retention and staff performance. Also, she is a blogger at Essayroo Reviews.

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10 Ways AI is Transforming the Way We Care for Our Skin

From analyzing skin conditions to recommending personalized skincare routines, AI is revolutionizing the beauty industry. With the help of machine learning algorithms, beauty brands are now able to offer tailored solutions that address specific concerns, such as acne, wrinkles, and hyperpigmentation. Thanks to AI-powered tools like facial recognition and augmented reality, we can even visualize how different products will look on our skin before making a purchase.

How to Keep Your Business Safe From Cybersecurity Threats

How to Keep Your Business Safe From Cybersecurity Threats Find more business software and technology tips at Leadership Girl. Cybersecurity is a major concern for businesses big and small. Every year brings a new record number of cyber attacks and by 2025, cybercrime...

The Social Entrepreneur – changing the world through business

The Social Entrepreneur, changing the world through business.
Individuals who start their own business are motivated by different things. Some people dream of becoming wealthy and building a global company. Others want to pursue something they’re passionate about or yearn for the freedom of being their own boss. In recent years, a new kind of entrepreneur has emerged: the social entrepreneur.
A social entrepreneur is a person who creates a business that has a positive impact on their community, society, or the world. Typically, social entrepreneurs are driven by a deep desire to create positive change.

5 Tips for Recruiting Younger Real Estate Agent Candidates

To ensure your agency’s survival, you may need to renew your focus on recruiting professionals that belong to the millennial and Gen Z demographic. To guide you in this task, here are a few helpful tips you may want to follow:

Ideas for Setting Up a Non-Profit Organization

Have you always had the desire to make a bigger impact on others, particularly on underrepresented and underserved communities? One great way to do this is to set up a successful non-profit organization.  Here are a few ideas for setting up a non-profit organization. ...

Why Your Business Should Offer HSA-Compatible Health Plans

As a business owner, you have a lot of responsibilities when it comes to taking care of your employees. If you offer good benefits, such as healthcare, you’ll be more likely to hire and maintain the best employees.  Here are a few reasons why your business should...

When it’s Time to Hire an HR Professional for Your Company

As your business continues to expand, it might be a wise decision to employ an HR specialist who can help you manage and optimize your workforce. An HR expert brings with them essential services that will streamline the operations of your company while keeping your...

Why Your Office Needs High-Quality Chairs

For any business or organization, the right office furniture is vital. Quality chairs are essential and can help bolster productivity, decrease employee health issues, and remain operable longer than budget substitutes. Investing in quality office chairs provides...

How to Quickly Capture Attention on Social Media

Social media is invaluable for marketers and business owners, especially those working with small businesses. It’s a great way to get the company in front of more people, allowing you to attract more customers. Of course, it’s not enough to just get seen on social...

How to Make Sure Your Business Event is a Positive Experience

There are few better ways to make connections while having a good time than by hosting an event for your business. Of course, the networking and trust-building benefits of such an event hinge on planning it well. When organizing a business event, it is imperative to...

Why Your Business Should Be Involved With the Local Community

Why your business should be involved with the local community

The local community is the primary customer base for most businesses unless they operate solely online. Therefore, businesses should get involved with their local community in order to forge a strong presence & distinguish themselves from their competitors. You can achieve this in several ways, primarily by sponsoring local events, such as sports competitions, charities, etc. By connecting with your local community, you can raise brand awareness, gain genuine feedback & insights about your products as well as understand your customers better. Consequently, you can address their pain points, create better products, align your values with your customers’ and thus, strengthen your relationship. Furthermore, by supporting local events, you can attract top talent and show your dedication by hiring locals, creating jobs, and giving back to the community. Naturally, you can create a positive image for your business leading to boosts in sales & revenue.

What to Do When You Plan to Take Your Company Public

Going public is a huge milestone for any company, and it requires a great deal of planning and preparation. Taking your company public can have numerous benefits such as increased liquidity, brand visibility, and access to more capital. From reviewing your finances to...

Manufacturing Tips Businesses Should Follow

To be a victorious business, it takes more than having an outstanding product. Knowing the significance of manufacturing and how it impacts their financials is integral for any organization that wishes to thrive in today's marketplace. To keep up with the competition,...

Tools That Keep Your Workplace Organized

When the workplace is disorganized, then chaos reigns supreme! A well-organized workplace is crucial for maintaining a productive and safe working environment. With the use of various tools and technologies, workplaces can keep everything organized, from employees to...

Technologies Your Business Needs for Future Growth

Companies that are serious about advancing and expanding their operations must prioritize investing in technology such as Cloud Computing, Artificial Intelligence (AI), and Customer Relationship Management (CRM) software. These essential technologies can give...

How to Encourage Employees to Enroll in Your Retirement Account

Retirement accounts are essential for employees to secure their financial future. As an employer, it's crucial to ensure that employees know the importance of retirement accounts and have access to the right resources and tools. Here’s how you can encourage your staff...

How to Use Your Network to Reach Your Professional Goals

Leveraging your professional network is invaluable for accomplishing career aspirations. Whether you're searching for a new job, creating a flourishing enterprise, or moving up in your current position, the people within your network can provide limitless support and...

How to Get Your Law Career Started After Passing the Bar

Congratulations on passing the bar exam! Becoming an attorney is a significant milestone in your professional career so you should be proud of your hard work and dedication. Now that you’ve passed, it’s time to start building your law career. As with any job, certain...
Remember These Expert Tips to Prepare Your Estate

Remember These Expert Tips to Prepare Your Estate

Keep in mind that making estate plans can go a long way towards helping you safeguard your hard-earned money or even a business that you may have. This includes the investment that you’ve spent on ensuring that your home is comfortable and valuable. One of these is safeguarding your home from the likelihood of having flood problems. This is an important detail, especially given the fact that more than 14.6 million homes across America are at a high risk of some kind of flooding problem, according to iProperty Management.

The Role of Leadership in Facilitating Virtual Team Dynamics

The Role of Leadership in Facilitating Virtual Team Dynamics

Virtual teams are now fundamental pillars in today’s globalized business landscape. Composed of professionals collaborating across diverse geographical locales, these teams leverage digital platforms to bridge distances and synchronize efforts.
With the rising reliance on this model, understanding and optimizing the dynamics of virtual teams has become imperative for organizational success.

Areas in Your Office That Need Regular Cleaning

Areas in Your Office That Need Regular Cleaning

A clean office is essential for fostering productivity, boosting morale, and making a good impression on clients and visitors. While you may already have a cleaning routine in place, some areas might need more attention than you realize. Below, we highlight three key...

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Remember These Expert Tips to Prepare Your Estate

Remember These Expert Tips to Prepare Your Estate

Keep in mind that making estate plans can go a long way towards helping you safeguard your hard-earned money or even a business that you may have. This includes the investment that you’ve spent on ensuring that your home is comfortable and valuable. One of these is safeguarding your home from the likelihood of having flood problems. This is an important detail, especially given the fact that more than 14.6 million homes across America are at a high risk of some kind of flooding problem, according to iProperty Management.

How Entrepreneurs Can Work Through Periods of Stress

How Entrepreneurs Can Work Through Periods of Stress

Entrepreneurship can be an exhilarating journey, but it often comes with its fair share of stress and challenges. The pressure of running a business can sometimes feel overwhelming, and finding effective ways to navigate through periods of stress is crucial for...

Why Entrepreneurs Get Health Goals Wrong

Why Entrepreneurs Get Health Goals Wrong

The life of an entrepreneur is often glamorized, but behind the success stories and Instagrammable moments, there's a grueling reality that can have significant impacts on one's health. Business leaders face unique challenges in balancing work and well-being. We delve...