Why Outsourcing Can Be Good for Your Business

October 19, 2015

~by Melissa Martinez~

Have you considered asking for help, or outsourcing, for your business? Being a business owner is becoming more and more difficult nowadays due to the large amount of information you need to know and the large amount of software and Apps you need to be able to use. Gone are the days of totally DIY-ing your business. Now don’t get me wrong, there are plenty of things you can do for yourself, but sometimes you end up losing more time and money when you should have just hired someone to do it for you.

What is Outsourcing?

Outsourcing Post (MM)The word outsourcing has had many meanings over the years, but most people think of people losing their jobs to others overseas. That is not what I am suggesting today. I am suggesting that you find a person who is skilled in the area in which you need help, and let them help you. Sometimes you don’t even know you need help until you have hit a breaking point.

Why do people outsource work?

I’m a VA (virtual assistant) and OBM (Online business Manager). Most people I have worked with decide to hire a VA for one or more of these 3 reasons:

1) They do not have the time to do the task or tasks themselves. They know how to send that newsletter in MailChimp, but it takes up too much time and they know someone else can do it faster.

2) They don’t want to do it. There are just some things I don’t want to do any more. I outsource my dishes to my dishwashing machine at least 3 times a week.

3) They don’t know, and they don’t want to know, how it is done. Programs like Photoshop fit well in this category. You might need graphics for your dog walking business, but it doesn’t pay to learn to do it yourself.

Why should you outsource work?

Honestly, it simply allows you to work in your business instead of on your business. For example, you decided to open up your photography company because you love taking pictures. But if you spend most of your time doing the things that make your business run instead of being behind the camera, what’s the point? There is a better way.

What are the benefits?

The biggest question everyone has is, “What is in it for me?”. I get it! You work hard to make money, and you don’t just want to hand it over to someone else.

Here are some things to consider:

  • You don’t have to own all the equipment and software when a VA does the work for you. A VA uses their own equipment from their location to do the work for you. If it is a specialty software like Photoshop, they will have that, so you don’t need to buy it. However, you will need to provide access to some of your programs. For example, if you want them to send out that newsletter, you need to provide them with your email marketing program since that is where all your info is stored anyways.
  • They only work the hours that you have paid, and they are not your employees. This means no overtime or holiday pay, no insurance or retirement, and no taxes paid out on your part.
  • They work from their location, so you don’t have to have a brick and mortar building to house them. No rent, utilities, etc.
  • They know what they are doing and can do it well. VA’s work within a niche. I currently work with coaches or people who provide coaching services, like business or life coaches. Because of this, I know how to do the things they need. My general services can be done for anyone, but my specialty services would only benefit coaches. Nor am I capable of helping everyone. I am not the person to call when you need your taxes done. But, I do know a person!

.

There is so much more I can share but I will leave you with this. Think about how much you charge for your services. A typical coach charges around $197 for an hour-long 1:1 session. If it takes you 3 hours to figure out how to create the lead page that collects the emails from your opt-in offer to grow your email list. That just cost you roughly $600. If you hire a VA to do it, and it only takes them 2 hours and say they charge $40 an hour you just saved $520, and opened up three hours you could be working with those clients who pay you the big bucks. Outsourcing is just good business.

.


Share this post on freedom to choose


Meet the Author: Melissa Martinez

Melissa Martinez

Melissa Martinez

Melissa Martinez is the Owner of Northern Lights Administrative Consulting. She loves to help her clients work smarter not harder, so they can find the elusive work-life balance we all so desperately need. Find out more and read her other blog posts by checking out her website at www.northernlightsac.com or hang out with her on Facebook at www.facebook.com/northernlightsac

.



Categories

More Posts:

Nyago Michael Emmanuel

We invite many people who can invest in our Akiba Ya umoja community benefit savings and investment group of Uganda to enable us expand our operations in Uganda

Product Mistakes You Might Be Making at Your Business

Running a business isn’t easy, and making product-related mistakes can cost your company time and money. From creating products without doing market research to holding excess inventory or failing to file patents, there are numerous pitfalls that you need to be aware...

How Entrepreneurs Can Stave Off Burnout

Have you been feeling more stressed and exhausted than normal lately? Everyone experiences burnout at some point in their career, and this is even more common with entrepreneurs due to the many responsibilities that they have. Here are a few ways to stave off burnout...

A Five-Step Guide to Starting a Logistics Company

If you've been considering launching a transportation and logistics company, now is the moment. The transportation and storage sector is very important and profitable. Statistics show that by 2027, the global logistics market would have grown from its 2017 valuation...

Strategies and Technology for Female Entrepreneurs

Since entrepreneurship is the foundation of any nation's economy, it is essential to economic development in developed and developing nations. In the last several decades, there has been a significant improvement in the role of women in our society. Women are now...

Role of female entrepreneurs in a changing society

Over the past few decades, there has been a significant increase in female entrepreneurship. More women are choosing to launch their businesses and participate in the world of business creation, one of the rapidly expanding facets of entrepreneurship globally. But in...

How to Reduce Your Tax Burden When Operating a Business

As a business owner, you already have many financial responsibilities. Adding on the burden of taxes can be overwhelming. To reduce any stress, you need to find ways to reduce what you’re spending on taxes.  Start a Retirement Plan  Having a retirement plan in place...

​​How to Prevent Lawsuits From Ruining Your Company

No one wants to deal with the hassle and expense of a lawsuit. Unfortunately, lawsuits can happen to any business, no matter how big or small. The best way to protect your company is to take preventative measures to make sure that you are doing everything possible to...

10 Strategies an Ecommerce Business Needs to Follow to Increase their Customer Base

Online retailers need to drive traffic to their websites to boost sales. It is important to choose the right marketing strategies to drive traffic since not every strategy will work for every business. This article provides an overview of efficient marketing...

Why Digital Menu Boards Are A Game Changer For Restaurants

There are numerous benefits of using digital menu boards in restaurants. The best drive-thru menu boards can be controlled remotely to make updating fast and easy. Convenience is the main focus of drive-thrus. Customers don't need to leave their automobiles to place...
Nyago Michael Emmanuel

Nyago Michael Emmanuel

We invite many people who can invest in our Akiba Ya umoja community benefit savings and investment group of Uganda to enable us expand our operations in Uganda

All Categories

Business Operations

Entrepreneur Interviews

Marketing, Networking, & Social Media

Self Care & Personal Development

Working Moms

Business Software and Technology

Entrepreneurship & Small Business

Organizing Tips

Sales

Career Building

Family Businesses

Inspiration

Starting Your Own Business

Work-Life Balance

Communication

Hiring Help

Management & Leadership

Time Management & Priorities

Women in Leadership

Recent Posts

Soe Tun: The Copy Doctor

Soe Tun: The Copy Doctor

Autistic kid finds out that he’s unemployable and doesn’t enjoy most social settings. Decides to be a pro copywriter as a result.

Annie Anderson – Business Strategist & WordPress Creator

Annie Anderson – Business Strategist & WordPress Creator

Annie Anderson is the owner and digital creator at Midnight Rebel Digital Co. With over 25 years experience in design and development and more than 15 years experience with WordPress, Annie is a great person to have in your corner when it comes to websites, tech, and systems.

How Startups Can Ensure Health and Safety at the Workplace

How Startups Can Ensure Health and Safety at the Workplace

Everyone, including the owners, management, and staff, is responsible for ensuring workplace safety. All parties must take the proper steps so that no one is harmed while working. If you are looking for ways to keep your workplace safe, here are ten tips to help you out.

Product Mistakes You Might Be Making at Your Business

Product Mistakes You Might Be Making at Your Business

Running a business isn’t easy, and making product-related mistakes can cost your company time and money. From creating products without doing market research to holding excess inventory or failing to file patents, there are numerous pitfalls that you need to be aware...

Occupational Hazards That Come With an Office Job

Occupational Hazards That Come With an Office Job

Working in an office can be a great way to make a living, but it also comes with certain risks. Sitting at a desk for long hours and staring at screens can lead to physical ailments that not only cause discomfort but could eventually lead to more serious health...

How to Make Your Social Media Campaigns More Relevant

How to Make Your Social Media Campaigns More Relevant

Social media is a powerful tool for businesses of all sizes. It allows you to connect with customers and followers in a way that was never possible before. However, it's important to make sure your social media campaigns are relevant to your target audience. Here are...